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The Organization of the Future...
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Consumer behaviour
31
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Pitt, Leyland F.
278
Berthon, Pierre R.
67
Berthon, Pierre
41
Watson, Richard T.
30
Caruana, Albert
21
Nel, Deon
20
Ewing, Michael T.
17
Morris, Michael H.
17
Plangger, Kirk
16
Kietzmann, Jan
15
Parent, Michael
14
Robson, Karen
13
Campbell, Colin
11
McCarthy, Ian P.
10
Chan, Anthony
9
Campbell, Colin L.
8
Ewing, Michael
7
Hulbert, James M.
7
Robertson, Jeandri
7
Vella, Joseph
7
Zinkhan, George M.
7
Ferreira, Caitlin
6
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6
Mills, Adam J.
6
Sattari, Setayesh
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5
Berthon, Jean-Paul
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4
Steyn, Peter
4
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3
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3
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Business horizons
40
Industrial marketing management : the international journal for industrial and high-tech firms
11
Business Horizons
8
International journal of wine business research : IJWBR
8
Journal of business research : JBR
8
Journal of general management
7
Marketing intelligence & planning
7
Psychology & marketing
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International journal of technology marketing : IJTMkt
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AMS review : official publication of the Academy of Marketing Science
5
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4
International journal of advertising : the quarterly review of marketing communications
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4
Journal of Managerial Psychology
4
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4
California management review
3
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3
International review of entrepreneurship : IRE
3
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3
Journal of the Academy of Marketing Science
3
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Operations research, Management science : OR MS ; the international literature digest
3
South African Journal of Business Management
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Corporate communications : an international journal
2
Journal of Service Management
2
Journal of consumer behaviour : an international research review
2
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2
MIT sloan management review
2
Management international review : mir ; journal of international business
2
Marketing Intelligence & Planning
2
The Oxford handbook of management information systems : critical perspectives and new directions
2
The international journal of bank marketing : IJBM
2
The international journal of human resource management
2
The journal of brand management : an international journal
2
The journal of product & brand management
2
The journal of strategic information systems : incorporating International Information Systems
2
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ECONIS (ZBW)
156
OLC EcoSci
78
Other ZBW resources
22
RePEc
16
EconStor
3
USB Cologne (EcoSocSci)
2
BASE
1
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41
The effect of behavioural activation and inhibition on CRM adoption
Vella, Joseph
;
Caruana, Albert
;
Pitt, Leyland F.
- In:
The international journal of bank marketing : IJBM
30
(
2012
)
1
,
pp. 43-59
Persistent link: https://www.econbiz.de/10009510582
Saved in:
42
Marketing meets Web 2.0, social media, and creative consumers : implications for international marketing strategy
Berthon, Pierre R.
;
Pitt, Leyland F.
;
Plangger, Kirk
; …
- In:
Business horizons
55
(
2012
)
3
,
pp. 261-271
Persistent link: https://www.econbiz.de/10009548142
Saved in:
43
Case teaching in the age of technological sophistication
Pitt, Leyland F.
;
Crittenden, Victoria Lynn
;
Plangger, Kirk
- In:
Journal of the Academy of Business Education : JABE
13
(
2012
)
1
,
pp. 77-94
Persistent link: https://www.econbiz.de/10009551308
Saved in:
44
Differentiation and silver medal winner effects
Caruana, Albert
;
Pitt, Leyland F.
;
Berthon, Pierre R.
; …
- In:
European journal of marketing : EJM
43
(
2009
)
11/12
,
pp. 1365-1377
Persistent link: https://www.econbiz.de/10009525788
Saved in:
45
Viewpoint reply
Cox, David
- In:
Marketing intelligence & planning
27
(
2009
)
3
,
pp. 308-309
Persistent link: https://www.econbiz.de/10009526370
Saved in:
46
Global text project : new horizons in textbook marketing ; viewpoint
Pitt, Leyland F.
;
Nel, Deon
;
Heerden, Gené van
;
Chan, …
- In:
Marketing intelligence & planning
27
(
2009
)
3
,
pp. 297-307
Persistent link: https://www.econbiz.de/10009526373
Saved in:
47
Managing brands ion times of economic downturn : how do luxury brands fare?
Reyneke, Mignon
;
Sorokáčová, Alexandra
;
Pitt, Leyland F.
- In:
The journal of brand management : an international journal
19
(
2011/12
)
6
,
pp. 457-466
Persistent link: https://www.econbiz.de/10009528856
Saved in:
48
Deciding when to use tablets for business applications
Pitt, Leyland F.
;
Berthon, Pierre R.
;
Robson, Karen
- In:
MIS quarterly executive : a research journal devoted to …
10
(
2011
)
3
,
pp. 133-139
Persistent link: https://www.econbiz.de/10009305502
Saved in:
49
Special issue : Untangling the web : exploring the boundaries of social media and consumer generated content
Pitt, Leyland F.
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10009424870
Saved in:
50
Special issue: The magic of secrets
Pitt, Leyland F.
(
contributor
)
-
2015
Persistent link: https://www.econbiz.de/10011392821
Saved in:
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