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Werbung
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22
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5
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Journal of advertising : official publication of the American Academy of Advertising
8
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
6
Journal of current issues and research in advertising : JCIRA
5
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3
Health marketing quarterly
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International journal of advertising : the quarterly review of marketing communications
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1
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ECONIS (ZBW)
36
OLC EcoSci
17
USB Cologne (EcoSocSci)
2
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21
Green advertising and the reluctant consumer
Sheehan, Kim Bartel
(
contributor
)
-
2014
Persistent link: https://www.econbiz.de/10010393666
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22
Changing user motivation for social networking site usage : implications for internet advertisers
Gangadharbatla, Harshavardhan
;
Hopp, Tobias
;
Sheehan, …
- In:
International journal of internet marketing and …
7
(
2012
)
2
,
pp. 120-135
Persistent link: https://www.econbiz.de/10009535760
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23
Brand authenticity and strategic response to crises : symbolic effects of donation type on purchase intent and digital engagement
Pittman, Matthew
;
Sheehan, Kim Bartel
- In:
Journal of current issues and research in advertising
42
(
2021
)
3
,
pp. 215-235
Persistent link: https://www.econbiz.de/10012623602
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24
Who, moi? : exploring the fit between celebrity spokescharacters and luxury brands
Sheehan, Kim Bartel
- In:
Journal of current issues and research in advertising
41
(
2020
)
2
,
pp. 144-159
Persistent link: https://www.econbiz.de/10012245033
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25
An analysis of data quality : professional panels, student subject pools, and Amazon's Mechanical Turk
Kees, Jeremy
;
Berry, Christopher
;
Burton, Scot
; …
- In:
Journal of advertising : official publication of the …
46
(
2017
)
1
,
pp. 141-155
Persistent link: https://www.econbiz.de/10011686523
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26
Amazon's Mechanical Turk : a comment
Ford, John B.
- In:
Journal of advertising : official publication of the …
46
(
2017
)
1
,
pp. 156-158
Persistent link: https://www.econbiz.de/10011686524
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27
Reply to "Amazon's Mechanical Turk : a comment"
Kees, Jeremy
;
Berry, Christopher
;
Burton, Scot
; …
- In:
Journal of advertising : official publication of the …
46
(
2017
)
1
,
pp. 159-162
Persistent link: https://www.econbiz.de/10011686525
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28
Straight from the source? : media framing of creative crowd labor and resultant ethical concerns
Sheehan, Kim Bartel
;
Pittman, Matthew
- In:
Journal of business ethics : JOBE
154
(
2019
)
2
,
pp. 575-585
Persistent link: https://www.econbiz.de/10011989082
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29
The role of guilt in influencing sustainable pro-environmental behaviors among shoppers : differences in response by gender to messaging about England's plastic-bag levy
Muralidharan, Sidharth
;
Sheehan, Kim Bartel
- In:
Journal of advertising research
58
(
2018
)
3
,
pp. 349-362
Persistent link: https://www.econbiz.de/10011929130
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30
Thinking pink? : consumer reactions to pink ribbons and vague messages in advertising
Sheehan, Kim Bartel
;
Berg, Kati Tusinski
- In:
Journal of marketing communications
24
(
2018
)
5
,
pp. 469-485
Persistent link: https://www.econbiz.de/10011880793
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