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Knowledge structure in product- and brand origin-related research

Samiee, Saeed; Chabowski, Brian R. - In: Journal of the Academy of Marketing Science 49 (2021) 5, pp. 947-968

Persistent link: https://www.econbiz.de/10012614776

Advances in Global Marketing : A Research Anthology

Leonidou, Leonidas C. (ed.); Katsikeas, Constantine S. (ed.) - 2018

This book of expert contributions provides a comprehensive analysis of contemporary global marketing issues under different international business settings. It covers a wide array of key areas of international marketing research such as cross-cultural consumer behavior, foreign market entry...

Persistent link: https://www.econbiz.de/10012396656

International marketing strategy in emerging-market exporting firms

Samiee, Saeed; Chirapanda, Suthawan - In: Journal of international marketing 27 (2019) 1, pp. 20-37

Persistent link: https://www.econbiz.de/10011999575

Intentional cannibalization, radical innovation, and performance : a comparison of Chinese and Western enterprises in China

Samiee, Saeed; Sääksjärvi, Maria; Harmancioǧlu, Nükhet - In: Journal of international marketing 28 (2020) 2, pp. 40-58

Persistent link: https://www.econbiz.de/10012231116

The internet and the international management literature : its development and intellectual foundation

Chabowski, Brian R.; Samiee, Saeed - In: Journal of international management 26 (2020) 1, pp. 1-10

Persistent link: https://www.econbiz.de/10012296808

Cross-national research and international business : an interdisciplinary path

Chabowski, Brian R.; Samiee, Saeed; Hult, G. Tomas M. - In: International business review : the official journal of … 26 (2017) 1, pp. 89-101

Persistent link: https://www.econbiz.de/10011628848

A comparison of formative versus reflective approaches for the measurement of electronic service quality

Theodosiou, Marios; Katsikea, Evangelia; Samiee, Saeed; … - In: Journal of interactive marketing : a quarterly … 47 (2019), pp. 53-67

Persistent link: https://www.econbiz.de/10012060915

Socially responsible international business : critical issues and the way forward

Leonidou, Leonidas C. (ed.); Katsikeas, Constantine S. (ed.) - 2019

Persistent link: https://www.econbiz.de/10012114632

International relationship marketing : intellectual foundations and avenues for further research

Samiee, Saeed; Chabowski, Brian R.; Hult, G. Tomas M. - In: Journal of international marketing 23 (2015) 4, pp. 1-21

Persistent link: https://www.econbiz.de/10011414934

A bibliometric analysis of the global branding literature and a research agenda

Chabowski, Brian R; Samiee, Saeed; Hult, G Tomas M - In: Journal of International Business Studies 44 (2013) 6, pp. 622-634

This study examines the citations used in the global branding literature (GBL), and evaluates the knowledge structure of this area of research to date. Our bibliometric analysis involves an examination of 120 global branding articles in business-related research. We employ multidimensional...

Persistent link: https://www.econbiz.de/10010861192