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Recruiting blood donors : a marketing and consumer behavior perspective
Murphy, Patrick E. - In: Advances in nonprofit marketing : a research annual 1 (1985), pp. 207-245
Persistent link: https://www.econbiz.de/10001088027
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Reflections on the Federal Trade Commission
Murphy, Patrick E. - In: Journal of public policy & marketing : JPP & M ; an … 33 (2014) 2, pp. 225-228
Persistent link: https://www.econbiz.de/10010439100
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Marketing ethics at the millennium : review, reflections, and recommendations
Murphy, Patrick E. - In: The Blackwell guide to business ethics, (pp. 165-185). 2002
Persistent link: https://www.econbiz.de/10001701217
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Corporate social responsiveness : an evolution
Murphy, Patrick E. - In: University of Michigan business review 30 (1978) 6, pp. 19-25
Persistent link: https://www.econbiz.de/10002552613
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The effect of social class on brand and price consciousness for supermarket products
Murphy, Patrick E. - In: Journal of retailing 54 (1978) 2, pp. 33-42,89-90
Persistent link: https://www.econbiz.de/10002552628
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The relevance of responsibility to ethical business decisions
Murphy, Patrick E. - In: Journal of business ethics : JOBE 90 (2009), pp. 245-252
Persistent link: https://www.econbiz.de/10003986857
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Marketing ethics
Murphy, Patrick E. - In: Marketing theory : a student text, (pp. 83-98). 2010
Persistent link: https://www.econbiz.de/10003950811
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The early years of Journal of Public Policy & Marketing
Murphy, Patrick E. - In: Journal of public policy & marketing : JPP & M ; an … 30 (2011) 1, pp. 64-67
Persistent link: https://www.econbiz.de/10009235128
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Character and virtue ethics in international marketing: an agenda for managers, researchers and educators
Murphy, Patrick E. - 2006
Persistent link: https://www.econbiz.de/10003411063
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Corporate social responsibility and corporate social irresponsibility: Introduction to a special topic section
Murphy, Patrick E.; Schlegelmilch, Bodo B. - In: Journal of Business Research 66 (2013) 10, pp. 1807-1813
This introduction outlines the development of corporate social responsibility (CSR) and corporate social irresponsibility (CSI) from its origins to today, identifies the major trends in the field, and points towards some troubling developments in the recent CSR debate. This sets the scene for...
Persistent link: https://www.econbiz.de/10010869733