Character and virtue ethics in international marketing: an agenda for managers, researchers and educators
Year of publication: |
2006
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Authors: | Murphy, Patrick E. |
Published in: |
International marketing ; Vol. VI. - London [u.a.] : SAGE. - 2006, p. 234-256
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Subject: | Internationales Marketing | International marketing | Führungskräfte | Managers | Ethik | Ethics |
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