A total of 20 actinobacterial strains were isolated from the two estuarine fishes and examined for their amylase activity. Among them, one strain AS-10, which was identified as Streptomyces galilaeus showed higher amylase activity with lower biomass and it was taken for further study. The effect...

The use of unilateral pricing policy (UPP), in which the manufacturer sets the common retail price for all retailers, is increasingly popular in the United States as a result of recent legal developments. This paper develops an analytical framework to model UPP in multichannel markets. The...

Two important areas are underexplored in the relationship between marketing resources and performance. First, the subject has been primarily investigated in the context of Western countries, and inadequate attention has been given to emerging economies. Second, despite the recent growth in...