Narrow search
Showing 11 - 20 of 97
Cover Image
The influence of market orientation on channel relationships : a dyadic examination
Siguaw, Judy A.; Simpson, Penny M.; Baker, Thomas L. - 1997
Persistent link: https://www.econbiz.de/10010366607
Cover Image
US winter migrants' park community attributes : an importance-performance analysis
Sheng, Xiaojing; Simpson, Penny M.; Siguaw, Judy A. - In: Tourism management : research, policies, practice 43 (2014), pp. 55-67
Persistent link: https://www.econbiz.de/10010351369
Cover Image
Communities as nested servicescapes
Sheng, Xiaojing; Simpson, Penny M.; Siguaw, Judy A. - In: Journal of service research : JSR 20 (2017) 2, pp. 171-187
Persistent link: https://www.econbiz.de/10011684844
Cover Image
Servicescape attributes and consumer well-being
Sheng, Xiaojing; Siguaw, Judy A.; Simpson, Penny M. - In: The journal of services marketing 30 (2016) 7, pp. 676-685
Persistent link: https://www.econbiz.de/10011590769
Cover Image
RESEARCH NOTES - The Impact of Suppliers' Perceptions of Reseller Market Orientation on Key Relationship Constructs
Baker, Thomas L.; Simpson, Penny M.; Siguaw, Judy A. - In: Journal of the Academy of Marketing Science 27 (1999) 1, pp. 50-57
Persistent link: https://www.econbiz.de/10006153001
Cover Image
Effects of Supplier Market Orientation on Distributor Market Orientation and the Channel Relationship: The Distributor Perspective
Siguaw, Judy A.; Simpson, Penny M.; Baker, Thomas L. - In: Journal of marketing 62 (1998) 3, pp. 99-111
Persistent link: https://www.econbiz.de/10005975756
Cover Image
Preliminary evidence on the composition of relational exchange and its outcomes: the distributor perspective
Siguaw, Judy A.; Baker, Thomas L.; Simpson, Penny M. - In: Journal of business research : JBR 56 (2003) 4, pp. 311-322
Persistent link: https://www.econbiz.de/10006721301
Cover Image
Lifestyle and satisfaction of winter migrants
Simpson, Penny M.; Siguaw, Judy A. - In: Tourism management perspectives : TMP 5 (2013), pp. 18-23
Persistent link: https://www.econbiz.de/10010098089
Cover Image
A Model of Value Creation - Supplier Behaviors and Their Impact on Reseller-Perceived Value
Simpson, Penny M.; Siguaw, Judy A.; Baker, Thomas L. - In: Industrial marketing management : the international … 30 (2001) 2, pp. 119-134
Persistent link: https://www.econbiz.de/10006274081
Cover Image
Student Evaluations of Teaching: An Exploratory Study of the Faculty Response
Simpson, Penny M.; Siguaw, Judy A. - In: Journal of marketing education : JME 22 (2000) 3, pp. 199-213
Persistent link: https://www.econbiz.de/10006280522