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Pazar bilgisi yönetiminin inovasyon yeniliği üzerindeki etkisi
KANDEMİR, Destan; GENÇTÜRK, Esra F.; KOÇ, Özlem Tuba - In: Iktisat Isletme ve Finans 26 (2011) 303, pp. 33-63
.Bilgi üretiminin hızla arttığı çağımızda etkin bilgi yönetimi, şirketlerin rekabetçi avantaj yaratmasında belirleyici bir hale gelmiştir. Bununla birlikte pazarlama literatüründe inovasyonun müşteriler için üstün değerler yaratılmasında önemli bir rol oynadığı...
Persistent link: https://www.econbiz.de/10009283262
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An internalization perspective on subsidiaries' reputation and its impact on subsidiaries' marketing advantage : the moderating roles of resources and autonomy
Buckley, Peter J.; Kandemir, Destan; Liu, Steven Y. H.; … - In: Journal of business research : JBR 175 (2024), pp. 1-22
Persistent link: https://www.econbiz.de/10014549575
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The Effect of Export Assistance Program Usage on Export Performance: A Contingency Explanation
Gençtürk, Esra F.; Kotabe, Masaaki - In: Journal of international marketing 9 (2001) 2, pp. 51-72
Persistent link: https://www.econbiz.de/10007238877
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Global strategies of Brazilian firms in an era of economic liberalization
Aulakh, Preet S. - In: Emerging economies and the transformation of …, (pp. 91-110). 2006
Persistent link: https://www.econbiz.de/10003410215
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Revisiting the internationalization : performance relationship : implications for emerging economy firms
Aulakh, Preet S. - In: Decision 36 (2009) 2, pp. 25-39
Persistent link: https://www.econbiz.de/10008808010
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International product strategies: an integrative framework
Aulakh, Preet S. - In: Handbook of research in international marketing, (pp. 245-260). 2003
Persistent link: https://www.econbiz.de/10001803890
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Compensation structures in international licensing agreements : an agency theory perspective
Aulakh, Preet S. - In: Valuation of intangible assets in global operations, (pp. 64-88). 2001
Persistent link: https://www.econbiz.de/10001677600
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Revisiting the internationalization - performance relationship : implications for emerging economy firms
Aulakh, Preet S. - In: Decision 36 (2009) 2, pp. 25-39
Persistent link: https://www.econbiz.de/10009898137
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Microfoundations of firm internationalization: The owner CEO effect
Chittoor, Raveendra; Aulakh, Preet S.; Ray, Sougata - In: Global Strategy Journal 9 (2018) 1, pp. 42-65
Persistent link: https://www.econbiz.de/10012082240
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Contract formalization and governance of exporter-importer relationships
Aulakh, Preet S.; Gençtürk, F. Esra - In: Journal of management studies : JMS 45 (2008) 3, pp. 457-479
Persistent link: https://www.econbiz.de/10003712694