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Yemen, Gerry - 2008

Who hasnacirc;not;quot;t had a great idea and believed they could make millions if they moved on it? Greg Heard actually took his idea and developed a bib for adult childcare workersacirc;not; calling it the acirc;not;SSnibbie Bib.acirc;not;? His strategy was to follow the Diaper Genie model:...

Persistent link: https://www.econbiz.de/10012773994

Snibbieâ® : Spit Happens (B)

Yemen, Gerry - 2008

Persistent link: https://www.econbiz.de/10012770048

Narratives of technology consumption in the face of marketplace discrimination

Ekpo, Akon E.; DeBerry-Spence, Benet; Henderson, … - In: Marketing letters : a journal of research in marketing 29 (2018) 4, pp. 451-463

Persistent link: https://www.econbiz.de/10011964328

Weight loss through virtual support communities : a role for identity-based motivation in public commitment

Bradford, Tonya Williams; Grier, Sonya A.; Henderson, … - In: Journal of interactive marketing : a quarterly … 40 (2017), pp. 9-23

Persistent link: https://www.econbiz.de/10011777297

Dr. Geraldine "Gerri" Henderson and Dr. Jerome D. Williams : two treasured pillars in the transformative consumer research community : in memoriam

Mende, Martin; Scott, Maura L.; Gerhardt, Monica - In: Journal of public policy & marketing 40 (2021) 2, pp. 115-115

Persistent link: https://www.econbiz.de/10012534355

Operationalizing critical race theory in the marketplace

Poole, Sonja Martin; Grier, Sonya A.; Thomas, Kevin D.; … - In: Journal of public policy & marketing 40 (2021) 2, pp. 126-142

Persistent link: https://www.econbiz.de/10012534357

Brand diagnostics: Mapping branding effects using consumer associative networks

Henderson, Geraldine R.; Iacobucci, Dawn; Calder, Bobby J. - In: European Journal of Operational Research 111 (1998) 2, pp. 306-327

Persistent link: https://www.econbiz.de/10005240527

Brand diagnostics: Mapping branding effects using consumer associative networks

Henderson, Geraldine R.; Iacobucci, Dawn; Calder, Bobby J. - In: European journal of operational research : EJOR 111 (1998) 2, pp. 306-327

Persistent link: https://www.econbiz.de/10006669393

The commodification of race in Singapore: The customer service implications of the other-race effect on tourism and retailing

Henderson, Geraldine R.; Williams, Jerome D.; Grantham, … - In: Asia Pacific journal of management : APJM ; a … 16 (1999) 2, pp. 213-228

Persistent link: https://www.econbiz.de/10006388900

Policy Watch: Commentaries and Viewpoints - Courting Customers: Assessing Consumer Racial Profiling and Other Marketplace Discrimination

Harris, Anne-Marie G.; Henderson, Geraldine R.; … - In: Journal of public policy & marketing : JPP & M ; an … 24 (2005) 1, pp. 163-171

Persistent link: https://www.econbiz.de/10007023541

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