Showing 41 - 50 of 52
Indirect reciprocity is an important factor that motivates individual contributions in social networks. However, prior studies of indirect reciprocity are often limited to a snapshot view of individual interactions in social environments. This paper analyzes indirect reciprocity from a dynamic...
Persistent link: https://www.econbiz.de/10014211337
There are growing interests in understanding how word-of-mouth (WOM) on the Internet is generated and how it influences consumers' purchase decisions at retail outlets. A unique aspect of the WOM effect is the presence of a positive feedback mechanism between WOM and retail sales. We...
Persistent link: https://www.econbiz.de/10014219823
Peer-to-peer sharing networks have seen explosive growth recently. In these networks, sharing files is completely voluntary, and there is no financial reward for users to contribute. Yet many users continue to share despite the massive free-riding by others. Using a large-scale dataset of...
Persistent link: https://www.econbiz.de/10014222876
Online peer-to-peer communities and online social networks have become increasingly popular. In particular, the recent boost of online peer-to-peer communities leads to exponential growth in sharing of user-contributed content which have brought profound changes to business and economic...
Persistent link: https://www.econbiz.de/10014222924
Firms use social media marketing to promote products and collect consumer feedback for the product development process. Their practice of investing in retailer-hosted Word-of-Mouth (internal WOM) is supported by a positive feedback mechanism between internal WOM and retail sales. Internal WOM is...
Persistent link: https://www.econbiz.de/10014148613
With the broad reach of the Internet, online users frequently resort to various word-of-mouth (WOM) sources, such as online user reviews and professional reviews, during online decision making. Although prior studies generally agree on the importance of online WOM, we have little knowledge of...
Persistent link: https://www.econbiz.de/10014148614
Recently user-oriented online sharing communities have seen explosive growth. Two characteristics of these communities set them apart from traditional online message-based communities such as online forums. First, users have no social ties before joining the community. Second, there is little or...
Persistent link: https://www.econbiz.de/10014055459
This study examines the persuasive effect and awareness effect of online user reviews on movies' daily box office performance. In contrast to earlier studies that take online user reviews as an exogenous factor, we consider reviews both influencing and influenced by movie sales. The...
Persistent link: https://www.econbiz.de/10014068653
Companies have increasingly advocated social media technologies to transform businesses and improve organizational performance. This study scrutinizes the predictive relationships between social media and firm equity value, the relative effects of social media metrics compared with conventional...
Persistent link: https://www.econbiz.de/10014164736
Persistent link: https://www.econbiz.de/10014229188