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Ethics and social responsibility in marketing channels and supply chains : an overview

Ferrell, Odies C.; Ferrell, Linda - In: Journal of marketing channels : ... distribution … 23 (2016) 1/2, pp. 2-10

Persistent link: https://www.econbiz.de/10011496557

Ethics in the supply chain : follow-up processes to audit results

Gonzalez-Padron, Tracy L. - In: Journal of marketing channels : ... distribution … 23 (2016) 1/2, pp. 22-33

Persistent link: https://www.econbiz.de/10011496567

Use of brand community markers to engage existing lifestyle consumption communities and some ethical concerns

Gordon, Ross; Jones, Sandra; Barrie, Lance; Gilchrist, Heidi - In: Journal of macromarketing : examining the interactions … 35 (2015) 4, pp. 419-434

Persistent link: https://www.econbiz.de/10011413158

Switching costs, customer satisfaction, and their impact on marketing ethics of medical schemes in South Africa : an enlightened marketing perspective

Mofokeng, Thabang Excellent - In: Cogent business & management 7 (2020) 1, pp. 1-35

The issue regarding the transition of members from their current medical schemes to the National Health Insurance (NHI) in South Africa has erupted in much debate. This study, modelled on enlightened marketing philosophy concepts, measures the effects of the perceived costs classified by type...

Persistent link: https://www.econbiz.de/10012632041

Can advertising benefit women's development? : preliminary insights from a multi-method investigation

Vadakkepatt, Gautham; Bryant, Andrew; Hill, Ronald Paul; … - In: Journal of the Academy of Marketing Science 50 (2022) 3, pp. 503-520

Persistent link: https://www.econbiz.de/10013199124

Macromarketing, the indispensable discipline : introduction the the special issue

Shultz, Clifford J.; Wilkie, William L. - In: Journal of macromarketing 41 (2021) 1, pp. 5-9

Persistent link: https://www.econbiz.de/10012485414

Laudato si' : a macromarketing manifesto for a just and sustainable environment

Klein, Thomas A.; Laczniak, Gene R. - In: Journal of macromarketing 41 (2021) 1, pp. 75-87

Persistent link: https://www.econbiz.de/10012485445

Autonomy as license to operate : establishing the internal and external conditions of informed choice in marketing

Anker, Thomas Boysen - In: Marketing theory 20 (2020) 4, pp. 527-545

Persistent link: https://www.econbiz.de/10012391006

Shelby D. Hunt's contributions to the marketing discipline : research programs, impact, and compelling opportunities

Madhavaram, Sreedhar - In: Journal of global scholars of marketing science : … 31 (2021) 2, pp. 125-129

Persistent link: https://www.econbiz.de/10012497111

Shelby D. Hunt : contributions of a pioneer in marketing ethics and macromarketing

Vitell, Scott J. - In: Journal of global scholars of marketing science : … 31 (2021) 2, pp. 151-161

Persistent link: https://www.econbiz.de/10012497114