Deflorin, Patricia; Scherrer-Rathje, Maike - Institut für Strategie und Unternehmensökonomik … - 2009
of context factors on manufacturing strategy content. A sound theoretical foundation is given for the proposition that … context factors not only influence competitive priorities but as well the second dimension, the action programs. Whereas … a strong market position. However, the concerted actions have to be aligned to context factors as this influence the …