Xue, Hong; Mainville, Denise Y.; You, Wen; Nayga Jr., … - Agricultural and Applied Economics Association - AAEA - 2010
The relationship between nutrition knowledge and consumers’ food behavior has been debated for years. This may be …-fed beef as a vehicle, this paper investigates the impacts of consumers’ nutrition knowledge on their willingness to pay by … accommodating the endogeneity problem using instrumental variable approach. Our results suggest that consumers’ nutrition knowledge …