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Le cooperative sociali : assetti di governance e aspetti di gestione

Codini, Anna - 2007

Persistent link: https://www.econbiz.de/10003727142

Being green : from attitude to actual consumption

Miniero, Giulia; Codini, Anna; Bonera, Michelle; Corvi, … - In: International journal of consumer studies 38 (2014) 5, pp. 521-528

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The relationship between customer value and pricing strategies : an empirical test

Codini, Anna; Saccani, Nicola; Sicco, Alessandro - In: The journal of product & brand management 21 (2012) 7, pp. 538-546

Persistent link: https://www.econbiz.de/10009685935

Overcoming cultural barriers in open innovation processes through intermediaries : a theoretical framework

Aquilani, Barbara; Abbate, Tindara; Codini, Anna - In: Knowledge management research & practice : KMRP 15 (2017) 3, pp. 447-459

Persistent link: https://www.econbiz.de/10011729272

The relationship between customer value and pricing strategies: an empirical test

Codini, Anna; Saccani, Nicola; Sicco, Alessandro - In: The journal of product & brand management 21 (2012) 7, pp. 538-547

Persistent link: https://www.econbiz.de/10010040049

The relationship between customer value and pricing strategies: an empirical test

Codini, Anna; Saccani, Nicola; Sicco, Alessandro - In: Journal of Product & Brand Management 21 (2012) 7, pp. 538-546

Purpose – The paper seeks to fill a research gap that concerns empirical studies on value‐based pricing in durable consumer goods. It aims to analyse the relationship between value for the customer and market prices in the washing machines market. Design/methodology/approach – The customer...

Persistent link: https://www.econbiz.de/10014896341