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Special section: brands and trademarks

Lopes, Teresa da Silva; Duguid, Paul - In: Business history review 86 (2012) 2, pp. 235-238

Persistent link: https://www.econbiz.de/10009674246

Brand protection and the globalization of British business

Lopes, Teresa da Silva; Casson, Mark - In: Business history review 86 (2012) 2, pp. 287-310

Persistent link: https://www.econbiz.de/10009674890

Reading registrations : an overview of 100 years of trademark registrations in France, the United Kingdom, and the United States

Duguid, Paul; Lopes, Teresa da Silva; Mercer, John - In: Trademarks, brands, and competitiveness, (pp. 9-30). 2010

Persistent link: https://www.econbiz.de/10003972811

Entrepreneurship and the development of global brands

Lopes, Teresa da Silva; Casson, Mark - In: Business history review 81 (2007) 4, pp. 651-680

Persistent link: https://www.econbiz.de/10003727534

The multinational enterprise : theory and history

Casson, Mark; Buckley, Peter J.; Lopes, Teresa da Silva; … - 2018

This book summarises Mark Casson's recent research on the multinational enterprise. This work is firmly rooted in history and examines the evolution of the internalisation theory of the multinational enterprise over the past forty years and, in the light of this, considers its potential for...