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A study of factors affecting the success of private label brands in Chinese e‐market

Huei‐Chen, Hsu - In: Journal of Technology Management in China 2 (2007) 1, pp. 38-53

Purpose – The major objective of this study is to explore factors effect in purchasing preferences for foreign brands versus private label brands (PLB) in urban China on the internet. Design/methodology/approach – In this paper, the research is designed to investigate the factors perception...

Persistent link: https://www.econbiz.de/10014908118

Will consumers pay a premium for ethical information?

Carter, Robert E. - In: Social Responsibility Journal 5 (2009) 4, pp. 464-477

Purpose – The purpose of this paper is to identify the factors that may influence a consumer to pay a premium for a product or service communicating ethical information. Design/methodology/approach – A survey was administered to 77 subjects and a conceptual model of five specific...

Persistent link: https://www.econbiz.de/10015021900

Exploring consumers' perceptions of eco‐conscious apparel acquisition behaviors

Hiller Connell, Kim Y. - In: Social Responsibility Journal 7 (2011) 1, pp. 61-73

Purpose – The purpose of this research is to advance understanding of the socially responsible apparel consumer by exploring apparel consumption behaviors perceived by consumers to be eco‐conscious. Design/methodology/approach – This study used a qualitative approach to collect and analyze...

Persistent link: https://www.econbiz.de/10015021951

Consumer stakeholder view of corporate social responsibility: a comparative analysis from USA and India

Gupta, Shruti - In: Social Responsibility Journal 7 (2011) 3, pp. 363-380

Purpose – The objective of this research is to examine the perception of corporate social responsibility (CSR) held by consumers in India and America in order to draw out similarities and differences in conceptualization and response. Design/methodology/approach – This paper uses a...

Persistent link: https://www.econbiz.de/10015021969

Measuring brand social responsibility: a new scale

Dincer, Banu; Dincer, Caner - In: Social Responsibility Journal 8 (2012) 4, pp. 484-494

Purpose – The purpose of this research is to investigate the brand social responsibility (BSR) construct, and to … obtain a list of descriptors and statements to measure brand social responsibility. Then, the retained items of the BSR scale … and existing CSR scales are tested on a panel of 248 participants. Findings – The brand social responsibility scale tested …

Persistent link: https://www.econbiz.de/10015022019

Environmental attitude and ecological behaviour of Indian consumers

Singh, Narendra; Gupta, Karnika - In: Social Responsibility Journal 9 (2013) 1, pp. 4-18

Purpose – To create a sustainable environment, the aim of this study is to explore and identify the components of environmental attitude that can drive the specific ecological behaviour of Indian consumers. Further, it defines environmental attitude components as moderators and investigates...

Persistent link: https://www.econbiz.de/10015022027

Explaining the environmentally-sustainable consumer behavior: a social capital perspective

Castaneda, Marigold G.; Martinez, Carmelita P.; Marte, … - In: Social Responsibility Journal 11 (2015) 4, pp. 658-676

Purpose – The purpose of this study is to examine the effects of social capital within a community on the adoption of consumer eco-behaviour or environmentally sustainable behaviour of consumers. The authors draw on the behavioural perspective model (BPM) of consumer behaviour and social...

Persistent link: https://www.econbiz.de/10015022235

Fair trade consumption from the perspective of US Baby Boomers

Benson, Ebony; Y. Hiller Connell, Kim - In: Social Responsibility Journal 10 (2014) 2, pp. 364-382

Purpose – The purpose of this study is to expand the knowledge base of Baby Boomers’ attitudes, behaviours and perceived barriers related to fair trade purchasing. Design/methodology/approach – This study included 168 Baby Boomers. Data were collected through an online questionnaire. Data...

Persistent link: https://www.econbiz.de/10015022575

Keeping M&A on an even keel (Mergers and acquisitions)

Gould, B - In: The Antidote 3 (1998) 2, pp. 4-5

States mergers and acquisitions (M&A) activity produces notoriously mixed results but that some companies do very well using M&A to grow shareholder returns at a phenomenal rate. Records that M&A, long seen as the domain of finance and strategy, is becoming something to be managed across all...

Persistent link: https://www.econbiz.de/10015017971

Focusing on what to sell (or buy)

Kippenberger, T - In: The Antidote 3 (1998) 2, pp. 9-11

Contends that a continuous process of value‐destruction lurks in many diversified corporates, causing the HQ to depress the performance of subsidiaries, invisibly and inevitably. Cites evidence from research to argue that many big US and UK companies are ripe for demerger. Sums up, that for...

Persistent link: https://www.econbiz.de/10015017972