This is the story of the Princeton Wine Group, a group whose membership has been relatively constant for almost 40 … were correlated with several variables including professional wine ratings and the prices of the wine. The article … concludes with a discussion of lessons learned from a lifetime of wine tastings. …

Consumer choice of differentiated products, such as wine, depends on the composition of the choice set consumers are … choosing from. However, choice sets are often situationally defined through wine-tasting lists or displayed wines in a … particular tasting and sales environment. In this paper, we use an experiment to explicitly modify the saliency of wine options …

example we use the demand for beer and wine. The paper shows quite distinct patterns regarding price and income effects for …

, clients and anthropologist as a particular kind of ‘equivocation’. A wine branding research case is given as an example. …

Both the German and the Hungarian wine markets belong to the "old world" European winemaking heritage and each have … economic circumstances greatly influenced the development of these wine markets. This paper, based on a representative survey … differences between German and Hungarian wine consumers in not only wine preferences but also in the use of sales channels. The …