Robinson, Colin - In: European Journal of Marketing 3 (1969) 4, pp. 231-247
flexible marketing policy in which tariffs, with built‐in incentives to improve load factors, are aimed at keeping the market … in balance and interruptible sales are one of the main marketing weapons. Sums up that this paper has tried to establish … some guidelines for natural gas marketing policy in this country, working within some of the constraints which have already …