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RePEc
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31
Dynamic customization of marketing messages in interactive media
Gooley, Christopher G.
;
Lattin, James M.
-
2000
Persistent link: https://www.econbiz.de/10001599719
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32
A hidden Markov model of customer relationship dynamics
Netzer, Oded
;
Lattin, James M.
;
Srinivasan, V.
- In:
Marketing science : the marketing journal of the …
27
(
2008
)
2
,
pp. 185-204
Persistent link: https://www.econbiz.de/10003708880
Saved in:
33
A hidden Markov model of customer relationship dynamics
Netzer, Oded
(
contributor
);
Lattin, James M.
(
contributor
); …
-
2007
-
[Rev.]
Persistent link: https://www.econbiz.de/10003529278
Saved in:
34
Consideration: Review of Research and Prospects for Future Insights
Roberts, John H.
;
Lattin, James M.
- In:
Journal of marketing research : JMR
34
(
1997
)
3
,
pp. 406-410
Persistent link: https://www.econbiz.de/10006673513
Saved in:
35
Looking for Loss Aversion in Scanner Panel Data: The Confounding Effect of Price Response Heterogeneity - "It might be a kink, but it's not what you think."
Bell, David R.
;
Lattin, James M.
- In:
Marketing science : the marketing journal of the …
19
(
2000
)
2
,
pp. 185-200
Persistent link: https://www.econbiz.de/10006907278
Saved in:
36
Shopping Behavior and Consumer Preference for Store Price Format: Why "Large Basket" Shoppers Prefer EDLP
Bell, David R.
;
Lattin, James M.
- In:
Marketing science : the marketing journal of the …
17
(
1998
)
1
,
pp. 66-88
Persistent link: https://www.econbiz.de/10006919591
Saved in:
37
A Hidden Markov Model of Customer Relationship Dynamics
Netzer, Oded
;
Lattin, James M.
;
Srinivasan, V.
- In:
Marketing science : the marketing journal of the …
27
(
2008
)
2
,
pp. 185-204
Persistent link: https://www.econbiz.de/10007997088
Saved in:
38
Analyzing multivariate data
Lattin, James M.
;
Carroll, J. Douglas
;
Green, Paul E.
-
2003
-
[Reprint]
Persistent link: https://www.econbiz.de/10003878674
Saved in:
39
Modeling the role of risk-adjusted utility in the diffusion of innovation
Lattin, James M.
;
Roberts, John H.
-
1988
-
Rev.
Persistent link: https://www.econbiz.de/10004781073
Saved in:
40
Investigating the relationship between time in market and pioneering advantage
Brown, Christina L.
;
Lattin, James M.
- In:
Management science : journal of the Institute for …
40
(
1994
)
10
,
pp. 1361-1369
Persistent link: https://www.econbiz.de/10006104847
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