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Management skills in marketing
Morse, Stephen - 2000 - 3. ed.
Persistent link: https://www.econbiz.de/10004775972
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Introduction to marketing
McDaniel, Carl D.; Lamb, Charles W.; Hair, Joseph F. - 2006 - 8. ed., internat. student ed.
Persistent link: https://www.econbiz.de/10004831130
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Marketing im Genossenschaftssektor
Stechow, Friedrich-Leopold von (contributor) - 2000
Persistent link: https://www.econbiz.de/10004831270
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Marketing your business : a highly practical guide to cost-effective promotion
Bailey, Martin - 2005 - 2. ed.
Persistent link: https://www.econbiz.de/10004833103
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Perspektiven der marktorientierten Unternehmensführung : Arbeiten aus dem Institut für Marktorientierte Unternehmensführung der Universität Mannheim
Homburg, Christian (contributor) - 2004 - 1. Aufl.
Persistent link: https://www.econbiz.de/10004833260
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Marketing genius
Fisk, Peter - 2006
Persistent link: https://www.econbiz.de/10004834711
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Strategic marketing in practice : case study ; [for exams in december 2005 and June 2006]
Cockton, Juanita; Hatton, Angela - 2005 - 7. ed.
Persistent link: https://www.econbiz.de/10004835718
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A focused issue on understanding growth: entrepreneurship, innovation, and diversification
Sanchez, Ron (contributor) - In: Research in competence based management. 2005
Persistent link: https://www.econbiz.de/10004843648
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The marketing plan
Cohen, William A. - 2006 - 5th ed
Persistent link: https://www.econbiz.de/10004843831
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Media monoliths : how great media brands thrive and survive
Tungate, Mark - 2005
Persistent link: https://www.econbiz.de/10004844856