Purpose: Brand love is associated with consumer behaviours that are key for organisational performance. However, research on the antecedents of brand love is sparse. The current research draws on the information processing model as well as on the experiential approaches to consumer behaviour to...

Purpose: This paper aims to investigate how personal values relate to the psychological contract employees establish with their employers. Design/methodology/approach: The sample consisted of 223 frontline employees from a major Portuguese company. The paper used stepwise regressions analysis...

Purpose: This study aims to investigate the configurations that drive employee service recovery. Rather than analyzing the net effects of individual antecedents of service recovery, which is the common approach in the literature, this study uses a configurational approach to investigate how...