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Co-branding : the effects of e...
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ECONIS (ZBW)
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Co-branding : the effects of e-tailer and delivery carrier familiarity on price and e-tailer perceptions
Stokes, Amy
;
Jensen, Thomas D.
- In:
Journal of marketing theory and practice
19
(
2011
)
1
,
pp. 97-108
Persistent link: https://www.econbiz.de/10009884962
Saved in:
2
A 20-year examination of the perceptions of business school interns : a longitudinal case study
Cook, Sherry James
;
Stokes, Amy
;
Parker, Richard Stephen
- In:
Journal of education for business
90
(
2015
)
2
,
pp. 103-110
Persistent link: https://www.econbiz.de/10011302215
Saved in:
3
Twenty years of country-of-origin food labeling research : a review of the literature and implications for food marketing systems
Newman, Christopher L.
;
Turri, Anna M.
;
Howlett, Elizabeth
- In:
Journal of macromarketing : examining the interactions …
34
(
2014
)
4
,
pp. 505-519
Persistent link: https://www.econbiz.de/10010467240
Saved in:
4
Consumer perceptions of carbon labeling in print advertising : hype or effective communication strategy?
Stokes, Amy
;
Turri, Anna M.
- In:
Journal of marketing communications
21
(
2015
)
4
,
pp. 300-315
Persistent link: https://www.econbiz.de/10011405893
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5
Product expertise versus professional expertise : congruency between an endorser's chosen profession and the endorsed product
Siemens, Jennifer Christie
;
Smith, Scott
;
Fisher, Dan
; …
- In:
Journal of targeting, measurement and analysis for marketing
16
(
2007/08
)
3
,
pp. 159-168
Persistent link: https://www.econbiz.de/10003760618
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6
Working versus nonworking wives' psychographic profiles : a longitudinal analysis
Jensen, Thomas D.
- In:
Journal of business research : JBR
19
(
1989
)
4
,
pp. 255-265
Persistent link: https://www.econbiz.de/10001086867
Saved in:
7
The Effects of Multiple Product Endorsements by Celebrities on Consumers' Attitudes and Intentions
Tripp, Carolyn
;
Jensen, Thomas D.
;
Carlson, Les
- In:
Journal of consumer research : JCR ; an …
20
(
1994
)
4
,
pp. 535-547
Persistent link: https://www.econbiz.de/10006684236
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8
Impact of gender, hierarchial position, and leadership styles on work-related values
Jensen, Thomas D.
;
White, Donald D.
;
Singh, Raghavendra
- In:
Journal of Business Research
20
(
1990
)
2
,
pp. 145-152
Persistent link: https://www.econbiz.de/10005466050
Saved in:
9
Working versus nonworking wives' psychographic profiles : A longitudinal analysis
Jensen, Thomas D.
;
Rao, C. P.
;
Hilton, Randy
- In:
Journal of Business Research
19
(
1989
)
4
,
pp. 255-265
Persistent link: https://www.econbiz.de/10005473903
Saved in:
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