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Consumer behaviour
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Milne, George R.
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Labrecque, Lauren I.
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Markos, Ereni
19
Bahl, Shalini
12
Swani, Kunal
12
Andrzejewski, Susan A.
6
Noga, Tracy
6
Peltier, James
6
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6
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5
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5
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5
Yuksel, Mujde
5
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4
Rohm, Andrew
4
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3
Grewal, Dhruv
3
LABRECQUE, LAUREN I.
3
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3
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3
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3
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3
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2
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2
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2
Moraru, Ioana
2
PELTIER, JAMES W.
2
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14
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8
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5
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ECONIS (ZBW)
69
OLC EcoSci
25
Other ZBW resources
10
BASE
5
RePEc
4
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A new information lens : the self-concept and exchange context as a means to understand information sensitivity of anonymous and personal identifying information
Markos, Ereni
;
Labrecque, Lauren I.
;
Milne, George R.
- In:
Journal of interactive marketing : a quarterly …
42
(
2018
),
pp. 46-62
Persistent link: https://www.econbiz.de/10011873135
Saved in:
2
Web 2.0 and consumers' digital footprint : managing privacy and disclosure choices in social media
Markos, Ereni
;
Labrecque, Lauren I.
;
Milne, George R.
- In:
Online consumer behavior : theory and research in …
,
(pp. 157-182)
.
2012
Persistent link: https://www.econbiz.de/10009567795
Saved in:
3
Information sensitivity and willingness to provide continua : a comparative privacy study of the United States and Brazil
Markos, Ereni
;
Milne, George R.
;
Peltier, James
- In:
Journal of public policy & marketing : JPP & M ; an …
36
(
2017
)
1
,
pp. 79-96
Persistent link: https://www.econbiz.de/10011690545
Saved in:
4
Exciting red and competent blue : the importance of color in marketing
Labrecque, Lauren I.
;
Milne, George R.
- In:
Journal of the Academy of Marketing Science
40
(
2012
)
5
,
pp. 711-727
Persistent link: https://www.econbiz.de/10009621879
Saved in:
5
Toward an understanding of the online consumer's risky behavior and protection practices
Milne, George R.
;
Labrecque, Lauren I.
;
Cromer, Cory
- In:
Journal of consumer affairs : official publication of …
43
(
2009
)
3
,
pp. 449-473
Persistent link: https://www.econbiz.de/10009531911
Saved in:
6
The marketers' prismatic palette : a review of color research and future directions
Labrecque, Lauren I.
;
Patrick, Vanessa M.
;
Milne, George R.
- In:
Psychology & marketing
30
(
2013
)
2
,
pp. 187-202
Persistent link: https://www.econbiz.de/10009716189
Saved in:
7
To be or not to be different : exploration of norms and benefits of color differentiation in the marketplace
Labrecque, Lauren I.
;
Milne, George R.
- In:
Marketing letters : a journal of research in marketing
24
(
2013
)
2
,
pp. 165-176
Persistent link: https://www.econbiz.de/10009742803
Saved in:
8
Authenticity in online communications : examining antecedents and consequences
Labrecque, Lauren I.
;
Zanjani, Shabnam H. A.
;
Milne, …
- In:
Online consumer behavior : theory and research in …
,
(pp. 133-156)
.
2012
Persistent link: https://www.econbiz.de/10009567796
Saved in:
9
Making choices while smelling, tasting, and listening : the role of sensory (dis)similarity when sequentially sampling products
Biswas, Dipayan
;
Labrecque, Lauren I.
;
Lehmann, Donald R.
; …
- In:
Journal of marketing
78
(
2014
)
1
,
pp. 112-126
Persistent link: https://www.econbiz.de/10010250059
Saved in:
10
Addressing online behavioral advertising and privacy implications : a comparison of passive versus active learning approaches
Labrecque, Lauren I.
;
Markos, Ereni
;
Darmody, Aron
- In:
Journal of marketing education : JME
43
(
2021
)
1
,
pp. 43-58
Persistent link: https://www.econbiz.de/10012485742
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