Purpose Marketing strategies can be used to leverage business in the service sector, specifically in veterinary medicine; among other benefits, it can make a difference in satisfaction and consequent customer loyalty. Marketing should be used with ethics and professionalism due is one...

The history of the public enterprise sector in Nigeria is described in some detail, with an emphasis on the steps that have been taken to improve the running of the enterprises since civilian government of the country. In the face of extremely difficult circumstances, including massive...

Public sector enterprises show distinct differences in structure, management philosophy, and perfomance when compared to private sector enterprises. This becomes more evident when one compares the performance of developed – versus developing‐country public enterprises. In particular, they...

The article presents an overview of discussions, particularly concerning developing countries in the Common‐wealth, of the role of small enterprises as a viable means of promoting self‐reliance in economic development and diversity. Encouragement of the entrepreneurial spirit and skills is...

Reports on the introduction of marketing concepts into the Queensland Department of Primary Industries, in 1988‐89, using workshops, luncheon seminars, newsletters and the establishment of an entrepreneur′s network. Two years later, interviews were conducted within two branches of the...

Purpose – The “business‐risk” relationship across countries does not fit exactly into a “model” nor does it have a pure palliative effect. Following this idea, the purpose of this research is to reinforce a comparative study on small to medium‐sized enterprises (SMEs) handling both...

Purpose While extant research has highlighted the entrepreneurial strategy and resource barriers faced by new ventures, there is little understanding of how these new ventures will be able to overcome such obstacles and implement their strategic search. Building on the perspective of emergent...

Purpose – The purpose of this paper is to answer the question, “How do international new ventures (INVs) from emerging economies become responsive to the demands of their international customers?” Design/methodology/approach – The authors propose a model of international responsiveness...