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Retail marketing and branding...
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167
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155
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146
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118
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114
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104
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99
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97
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94
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88
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87
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78
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77
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71
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69
Burmann, Christoph
68
Heinemann, Gerrit
68
Kaiser, Harry M.
68
McDonald, Malcolm
67
Kirchgeorg, Manfred
66
Reinecke, Sven
65
Sheth, Jagdish N.
65
Sträßer, Anne-Katrin
65
Zentes, Joachim
64
Wilson, William W.
62
Good, Darrel L.
61
Olbrich, Rainer
60
Unger, Fritz
59
Silberer, Günter
58
Dichtl, Erwin
55
Wirtz, Bernd W.
54
Albers, Sönke
53
Herrmann, Andreas
52
Aaker, David A.
51
Jabbar, Mohammad A.
51
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49
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542
Springer Fachmedien Wiesbaden
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236
Charles H. Dyson School of Applied Economics and Management, Cornell University
188
Department of Agribusiness and Applied Economics, North Dakota State University
147
International Association of Agricultural Economists - IAAE
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European Association of Agricultural Economists - EAAE
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33
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31
HAL
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OECD
29
Zwick Center for Food and Resource Policy, Department of Agricultural and Resource Economics
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28
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26
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463
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356
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352
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302
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Industrial marketing management : the international journal for industrial and high-tech firms
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essentials
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Journal of Consumer Marketing
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Gabler Research
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Schriftenreihe Merkur : Schriften zum innovativen Marketing-Management
98
International Food and Agribusiness Management Review
94
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91
Arbeitspapier / Universität Erlangen-Nürnberg, Betriebswirtschaftliches Institut, Lehrstuhl für Marketing
88
Neue betriebswirtschaftliche Forschung : Nbf
88
Agricultural Economics Reports
80
Amber Waves
80
European journal of marketing : EJM
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2007 Second International Conference, August 20-22, 2007, Accra, Ghana
79
International Journal of Bank Marketing
79
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78
Vahlens Handbücher der Wirtschafts- und Sozialwissenschaften
77
Schriftenreihe Schwerpunkt Marketing
76
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74
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111
Die Lücke im Regal : Out-of-Stock-Situationen aus Sicht der Kunden und des Handelsmanagements
Helnerus, Klaus
-
2007
Persistent link: https://www.econbiz.de/10003462009
Saved in:
112
Lösungsorientierung von Handelsunternehmen : Konzeption und Erfolgsmessung
Kawohl, Julian
-
2010
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003929070
Saved in:
113
Branchenübergreifende Analyse des Aufbaus einer starken Retail Brand : verhaltenswissenschaftliche Analyse in fünf Einzelhandelsbranchen unter Anwendung der Mehrgruppenkausalanalys...
Hälsig, Frank
-
2008
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003688754
Saved in:
114
Absatzkanalkoordination durch Hersteller-Handels-Konditionen : eine spiel- und verhandlungstheoretische Untersuchung
Kunter, Marcus
-
2009
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003782748
Saved in:
115
CSR und Retail Management : gesellschaftliche Verantwortung als zukünftiger Erfolgsfaktor im Handel
Knoppe, Marc
(
ed.
)
-
2015
Persistent link: https://www.econbiz.de/10011281358
Saved in:
116
Verbundwirkungen im Sortiment : ein Beitrag zur Erfassung und Messung von Verbundwirkungen im Sortiment von Handelsbetrieben
Stahl, Peter
-
1977
Persistent link: https://www.econbiz.de/10000004022
Saved in:
117
Perspectives on consumer choice : from behavior to action, from action to agency
Foxall, Gordon R.
-
2016
Persistent link: https://www.econbiz.de/10011522666
Saved in:
118
Geschichte der handels- und absatzwirtschaftlichen Literatur
Leitherer, Eugen
-
1961
Persistent link: https://www.econbiz.de/10000416073
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119
Grundzüge der Distributions- und Verkaufs-Planung im
Marketing
Pepels, Werner
-
1991
Persistent link: https://www.econbiz.de/10000335220
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120
Trendsetter USA : neue Marketingkonzepte - neue Betriebstypen ; eine Veröffentlichung des: EHI, Eurohandelsinstituts e.V.
Gerling, Michael
(
revision
);
Bertram, Hans-Georg
(
contributor
)
-
1994
Persistent link: https://www.econbiz.de/10000532311
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