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94
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88
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77
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77
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69
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68
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68
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68
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67
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66
Reinecke, Sven
65
Sheth, Jagdish N.
65
Sträßer, Anne-Katrin
65
Zentes, Joachim
64
Wilson, William W.
62
Good, Darrel L.
61
Olbrich, Rainer
60
Unger, Fritz
59
Silberer, Günter
58
Dichtl, Erwin
54
Albers, Sönke
53
Wirtz, Bernd W.
53
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51
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51
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51
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Arbeitspapier / Universität Erlangen-Nürnberg, Betriebswirtschaftliches Institut, Lehrstuhl für Marketing
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Neue betriebswirtschaftliche Forschung : Nbf
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Agricultural Economics Reports
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European journal of marketing : EJM
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2007 Second International Conference, August 20-22, 2007, Accra, Ghana
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International Journal of Bank Marketing
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Vahlens Handbücher der Wirtschafts- und Sozialwissenschaften
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61
Lösungsorientierung von Handelsunternehmen : Konzeption und Erfolgsmessung
Kawohl, Julian
-
2010
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003929070
Saved in:
62
Betriebsformen im Automobilhandel : Konzeptualisierung und empirische Ergebnisse einer multiattributiven Präferenzstrukturmodellierung
Stallkamp, Christian
-
2011
Persistent link: https://www.econbiz.de/10008907913
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63
Price images in retailing: the role of reference products
Allexi, Katia
-
2010
Persistent link: https://www.econbiz.de/10008825892
Saved in:
64
Branchenübergreifende Analyse des Aufbaus einer starken Retail Brand : verhaltenswissenschaftliche Analyse in fünf Einzelhandelsbranchen unter Anwendung der Mehrgruppenkausalanalys...
Hälsig, Frank
-
2008
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003688754
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65
Der Einfluss des Geschäftsstättenimages auf die Produktbewertung von Handelsmarken
Hardwig, Saskia
-
2008
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003566249
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66
CSR und Retail Management : gesellschaftliche Verantwortung als zukünftiger Erfolgsfaktor im Handel
Knoppe, Marc
(
ed.
)
-
2015
Persistent link: https://www.econbiz.de/10011281358
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67
Kundenbindung im Multichannel Retailing
Harter, Tarik
-
2013
Persistent link: https://www.econbiz.de/10009699556
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68
Modernes Handelsmanagement : eine Einführung in die Handelslehre
Rudolph, Thomas
-
2013
-
3., überarb. Aufl.
Persistent link: https://www.econbiz.de/10010194585
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69
Modernes Handelsmanagement : eine Einführung in die Handelslehre
Rudolph, Thomas
-
2005
Persistent link: https://www.econbiz.de/10002911975
Saved in:
70
Effektive und effiziente Kundenorientierung im Sortimentsmanagement : nutzerorientierte Marktforschung zur Vermeidung von Information Overload
Einhorn, Martin
-
2005
Persistent link: https://www.econbiz.de/10002751426
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