Purpose Companies are discovering the power of crowdsourcing as a source of new ideas for products and services. It is assumed that the personal engagement and the continuous involvement with a company’s products or services over a period of several weeks positively affect participants’...

Der vorliegende Beitrag befasst sich mit den Auswirkungen der rasanten Entwicklung in der Bewegtbild-Landschaft; er stellt etablierte Prozesse der Bewegtbild-Produktion vor und erläutert, warum neue Wege des Content-Managements erforderlich sind und wie diese für Unternehmer und...

In crowdsourcing contests, managers have to process hundreds of potential solutions on different topics and from different perspectives. This is resource-intensive, and the cognitive limits of humans are quickly exceeded. Applying contemporary AI-based language models is a promising way to help...