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An application of judgmental modelling to the vendor selection process
Lockett, Geoff; Naudé, Peter; Gisbourne, Steve - 1991
Persistent link: https://www.econbiz.de/10000809729
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Network dynamics in international marketing
Naudé, Peter (contributor) - 1998 - 1. ed
Persistent link: https://www.econbiz.de/10000661168
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Strategic loyalty management : some reflactions regarding customer retention instruments in the automotive industry
Henneberg, Stephan - In: Customer retention in the automotive industry : …, (pp. 215-257). 1997
Persistent link: https://www.econbiz.de/10001299160
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Rejoinder to "endogeneity bias in marketing research : problem, causes and remedies"
Gretz, Richard T.; Malshe, Ashwin - In: Industrial marketing management : the international … 77 (2019), pp. 57-62
Persistent link: https://www.econbiz.de/10012004160
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First things (should) come first : a reply to Gretz & Malshe's "rejoinder to "endogeneity bias in marketing research: problem, causes and remedies""
Zaefarian, Ghasem; Kadile, Vita; Henneberg, Stephan; … - In: Industrial marketing management : the international … 77 (2019), pp. 63-64
Persistent link: https://www.econbiz.de/10012004162
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Relationships and networks as examined in Industrial Marketing Management
Naudé, Peter; Sutton-Brady, Catherine - In: Industrial marketing management : the international … 79 (2019), pp. 27-35
Persistent link: https://www.econbiz.de/10012064159
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Capabilities in business relationships and networks : an introduction to the special issue
Mitrega, Maciej; Henneberg, Stephan; Forkmann, Sebastian - In: Industrial marketing management : the international … 74 (2018), pp. 1-3
Persistent link: https://www.econbiz.de/10011942218
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Capabilities in business relationships and networks : research recommendations and directions
Forkmann, Sebastian; Henneberg, Stephan; Mitrega, Maciej - In: Industrial marketing management : the international … 74 (2018), pp. 4-26
Persistent link: https://www.econbiz.de/10011942221
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Editorial: how to build great research groups
Lindgreen, Adam; Di Benedetto, C. Anthony; Brodie, … - In: Industrial marketing management : the international … 81 (2019), pp. 1-13
Persistent link: https://www.econbiz.de/10012107661
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When stress frustrates and when it does not : configural models of frustrated versus mellow salespeople
Leischnig, Alexander; Ivens, Björn Sven; Henneberg, Stephan - In: Psychology & marketing 32 (2015) 11, pp. 1098-1114
Persistent link: https://www.econbiz.de/10011389118