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Winning and losing a large order : a case study using judgmental modelling
Lockett, Alan G.; Naudé, Peter - 1990
Persistent link: https://www.econbiz.de/10000785139
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Special issue: IMP 2007 : exploiting the B2B knowledge network[: new perspectives and core concepts ; IMP 2007 Conference]
Naudé, Peter (contributor) - IMP Group - 2009
Persistent link: https://www.econbiz.de/10003871815
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Exploiting the B2B knowledge network : new perspectives and core concepts
Naudé, Peter; Henneberg, Stephan; Zolkiewski, Judy; … - In: Industrial marketing management : the international … 38 (2009) 5, pp. 493-494
Persistent link: https://www.econbiz.de/10003871817
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Perceptual gaps and similarities in buyer-seller dyadic relationships
Barnes, Bradley R.; Naudé, Peter; Mitchell, Paul - In: Industrial marketing management : the international … 36 (2007) 5, pp. 662-675
Persistent link: https://www.econbiz.de/10003483613
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Special issue: Sense-making and management in business networks
Naudé, Peter (contributor) - 2010
Persistent link: https://www.econbiz.de/10003976608
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Reverse knowledge transfer and subsidiary power
Najafi-Tavani, Zhaleh; Zaefarian, Ghasem; Naudé, Peter; … - In: Industrial marketing management : the international … 48 (2015), pp. 103-110
Persistent link: https://www.econbiz.de/10011345764
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Operationalizing trust, reliance, and dependence in business relationships : responding to the ongoing naming and cross-level problems
Jiang, Zhizhong; Shiu, Eric; Henneberg, Stephen; … - In: Journal of business-to-business marketing 20 (2013) 4, pp. 193-225
Persistent link: https://www.econbiz.de/10010228318
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The influence of network effects on SME performance
Naudé, Peter; Zaefarian, Ghasem; Najafi Tavani, Zhaleh; … - In: Industrial marketing management : the international … 43 (2014) 4, pp. 630-641
Persistent link: https://www.econbiz.de/10010386439
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Heterogeneity in the quality-satisfaction-loyalty framework
Human, Gert; Naudé, Peter - In: Industrial marketing management : the international … 43 (2014) 6, pp. 920-928
Persistent link: https://www.econbiz.de/10010410706
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Development of special forms of B2B relationships : examining the role of interpersonal liking in developing Guanxi and Et-Moone relationships
Abosag, Ibrahim; Naudé, Peter - In: Industrial marketing management : the international … 43 (2014) 6, pp. 887-896
Persistent link: https://www.econbiz.de/10010410714