Similar Search Results

Assessing the strategic fit between business strategies and business relationships in knowledge-intensive business services

Zaefarian, Ghasem; Henneberg, Stephan C.; Naudé, Peter - In: Industrial marketing management : the international … 42 (2013) 2, pp. 260-272

Persistent link: https://www.econbiz.de/10010092634

Business service networks and their process of emergence: The case of the Health Cluster Portugal

Ramos, Carla; Roseira, Catarina; Brito, Carlos; … - In: Industrial marketing management : the international … 42 (2013) 6, pp. 950-968

Persistent link: https://www.econbiz.de/10010186380

The impact of network configurations on value constellations in business markets — The case of an innovation network

Corsaro, Daniela; Ramos, Carla; Henneberg, Stephan C.; … - In: Industrial marketing management : the international … 41 (2012) 1, pp. 54-68

Persistent link: https://www.econbiz.de/10009830716

Using actors' perceptions of network roles and positions to understand network dynamics

Abrahamsen, Morten H.; Henneberg, Stephan C.; Naudé, Peter - In: Industrial marketing management : the international … 41 (2012) 2, pp. 259-270

Persistent link: https://www.econbiz.de/10009843755

Actor network pictures and networking activities in business networks: An experimental study

Corsaro, Daniela; Ramos, Carla; Henneberg, Stephan C.; … - In: Industrial marketing management : the international … 40 (2011) 6, pp. 919-933

Persistent link: https://www.econbiz.de/10009328645

Resource acquisition strategies in business relationships

Zaefarian, Ghasem; Henneberg, Stephan C.; Naudé, Peter - In: Industrial marketing management : the international … 40 (2011) 6, pp. 862-875

Persistent link: https://www.econbiz.de/10009328650

Complaint management expectations: An online laddering analysis of small versus large firms

Henneberg, Stephan C.; Gruber, Thorsten; Reppel, Alexander - In: Industrial marketing management : the international … 38 (2009) 6, pp. 584-599

Persistent link: https://www.econbiz.de/10008881938

The importance of trust vis-à-vis reliance in business relationships: some international findings

Jiang, Zhizhong; Henneberg, Stephan C.; Naudé, Peter - In: International marketing review 28 (2011) 4, pp. 318-340

Persistent link: https://www.econbiz.de/10009185336

Supplier relationship management in the construction industry: the effects of trust and dependence

Jiang, Zhizhong; Henneberg, Stephan C.; Naudé, Peter - In: The journal of business & industrial marketing 27 (2011) 1, pp. 3-16

Persistent link: https://www.econbiz.de/10009806062

Understanding configurations of relational attractiveness of the customer firm using fuzzy set QCA

Tóth, Zsófia; Thiesbrummel, Christoph; Henneberg, … - In: Journal of Business Research 68 (2015) 3, pp. 723-734

This study introduces the concept of relational attractiveness of the customer (RAC) which is defined as the attitude of the supplier towards the customer firm in order to maintain and/or to improve an existing business relationship. Social Exchange Theory explains relational exchanges in...

Persistent link: https://www.econbiz.de/10011193927