//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Shared meanings or missed oppo...
Similar by person
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
New Zealand
28
Neuseeland
23
Social marketing
14
Marketing
13
Social Marketing
11
Advertising
10
Arzneimittel
10
Pharmaceuticals
10
Children
8
Ethics
8
Ethik
8
Marketing management
8
Marketingmanagement
8
Unternehmensethik
7
Werbung
7
Advertising regulation
6
Kinder
6
United Kingdom
6
Werbebeschränkung
6
Business ethics
5
Consumer behaviour
5
Gesundheitsvorsorge
5
Großbritannien
5
Konsumentenverhalten
5
Preventive care
5
Advertising effects
4
Australia
4
Brand management
4
Gesundheitspolitik
4
Gesundheitswesen
4
Health care system
4
Health policy
4
Internet
4
Pharmaceutical industry
4
Pharmaindustrie
4
Werbewirkung
4
Australien
3
Brands
3
Consumer policy
3
Ernährung
3
more ...
less ...
Online availability
All
Undetermined
34
Free
2
Type of publication
All
Article
63
Book / Working Paper
47
Type of publication (narrower categories)
All
Arbeitspapier
33
Working Paper
33
Graue Literatur
31
Non-commercial literature
31
Article in journal
19
Aufsatz in Zeitschrift
19
research-article
11
Aufsatz im Buch
9
Book section
9
Aufsatzsammlung
3
Lehrbuch
3
Textbook
3
Handbook
2
Handbuch
2
Case study
1
Collection of articles of several authors
1
Fallstudie
1
Glossar enthalten
1
Glossary included
1
Nachruf
1
Sammelwerk
1
back-matter
1
viewpoint
1
more ...
less ...
Language
All
English
91
Undetermined
19
Author
All
Eagle, Lynne C.
65
Eagle, Lynne
44
Dahl, Stephan
27
Kitchen, Philip J.
18
Bulmer, Sandy
15
Hawkins, Jacinta
13
Brennan, Ross
10
Czarnecka, Barbara
7
Rose, Lawrence Craig
7
Chamberlain, Kerry
5
De Bruin, Anne
5
Hay, Rachel
5
Low, David
5
Kemp, Gillian
4
Lloyd, Jenny
4
Pelsmacker, Patrick de
4
Rose, Lawrence C.
4
Saleem, Muhammad Abid
4
Taylor, Charles Raymond
4
Báez, Carlos
3
Low, David R.
3
Moyle, Brendan
3
Rose, Lawrence
3
Chaiechi, Taha
2
Dens, Nathalie
2
Ellis, Nick
2
Higgins, Matthew
2
Kitchen, Philip
2
Kitchen, Philip James
2
McCarthy, Breda
2
Mourouti, Olga
2
Nguyen, Trang
2
Rice, David
2
Shergill, Gurvinder S.
2
Zou, Liping
2
Akhtar, Naveed
1
Alejandro, Thomas Brashear
1
Allen, Larissa N.
1
Arin, Kerim Peren
1
Bhati, Abhishek
1
more ...
less ...
Institution
All
Facultatea de Administraţie Publică, Şcoala Naţională de Studii Politice şi Administrative (SNSPA)
1
Published in...
All
Working paper / Department of Commerce, College of Business, Massey University
31
Journal of marketing management : MM
5
Marketing Intelligence & Planning
4
Young consumers : insight and ideas for responsible marketers
4
Broadening cultural horizons in social marketing : comparing case studies from Asia-Pacific
3
European Journal of Marketing
3
European journal of marketing : EJM
3
Marketing intelligence & planning
3
The SAGE handbook of marketing ethics
3
Young Consumers
3
Asia Pacific Journal of Marketing and Logistics
2
Journal of Social Marketing
2
Journal of advertising research
2
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
2
Journal of macromarketing : examining the interactions among markets, marketing, and society
2
Journal of marketing communications
2
Working papers / Department of Commerce, College of Business, Massey University
2
Always learning
1
Apas Papers
1
Australasian marketing journal
1
Australian bulletin of labour
1
Business & Management/Marketing
1
Contemporary issues in social marketing
1
Corporate Communications: An International Journal
1
Current insights and future trends : [extended versions of papers presented at the 10th ICORIA (International Conference on Research in Advertising), held in Berlin, Germany, in June 2011]
1
Economic Papers: A journal of applied economics and policy
1
International Review on Public and Nonprofit Marketing
1
International journal of advertising : the quarterly review of marketing communications
1
International journal of consumer studies
1
International review on public and nonprofit marketing : official publication of the International Association on Public and Nonprofit Marketing
1
Journal of Consumer Marketing
1
Journal of Consumer Policy
1
Journal of Product & Brand Management
1
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of business ethics : JOBE
1
Journal of customer behaviour
1
Journal of marketing education : JME
1
Journal of marketing for higher education
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of nonprofit & public sector marketing
1
more ...
less ...
Source
All
ECONIS (ZBW)
73
OLC EcoSci
17
Other ZBW resources
17
RePEc
3
Showing
31
-
40
of
110
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
31
Child consumers of advertising : differences across deciles
Bulmer, Sandy
;
Hawkins, Jacinta
;
Eagle, Lynne C.
-
2005
Persistent link: https://www.econbiz.de/10002817541
Saved in:
32
White boxes + gray markets
Eagle, Lynne C.
;
Bulmer, Sandy
;
Blair, Rachel
-
2004
Persistent link: https://www.econbiz.de/10002543615
Saved in:
33
Reacting to reactance and rebounding 'boomerang effects' implications for public health intervention campaigns
Hawkins, Jacinta
;
Eagle, Lynne C.
;
Martin, Isobel
-
2004
Persistent link: https://www.econbiz.de/10002579490
Saved in:
34
Advertising in mature markets : potentially persuasive or repurchase reminder
Eagle, Lynne C.
;
Rose, Lawrence Craig
;
Kitchen, Philip J.
-
2003
Persistent link: https://www.econbiz.de/10001853293
Saved in:
35
Direct to the consumer promotion of medication and retail pharmacists : a missing link in the debate
Eagle, Lynne C.
;
Chamberlain, Kerry
;
Zou, Liping
-
2002
Persistent link: https://www.econbiz.de/10001722271
Saved in:
36
Practice nurses : practically neglected in the DTC promotion of drugs debate
Eagle, Lynne C.
;
Chamberlain, Kerry
;
Zou, Liping
-
2002
Persistent link: https://www.econbiz.de/10001726424
Saved in:
37
"The children-nutrition-marketing ethics conundrum : identifying the issues"
Eagle, Lynne C.
;
De Bruin, Anne
;
Bulmer, Sandy
-
2002
Persistent link: https://www.econbiz.de/10001726427
Saved in:
38
Balancing marketing education and information technology : matching needs or needing a better match?
Eagle, Lynne C.
;
Hunt, Lynne
;
Kitchen, Philip
-
2002
Persistent link: https://www.econbiz.de/10001726430
Saved in:
39
Enabling students to take a more pro-active role in the learning process
Hunt, Lynn M.
;
Eagle, Lynne C.
;
Shergill, Gurvinder S.
-
2002
Persistent link: https://www.econbiz.de/10001715414
Saved in:
40
A doctor's dilemma : does direct to the consumer promotion of prescription drugs change marketing communication channels and doctor-patient relationships?
Eagle, Lynne C.
;
Chamberlain, Kerry
-
2002
Persistent link: https://www.econbiz.de/10001715417
Saved in:
First
Prev
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->