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The case of wine : understanding Chinese gift-giving behavior
Yang, Ye; Paladino, Angela - In: Marketing letters : a journal of research in marketing 26 (2015) 3, pp. 335-361
Persistent link: https://www.econbiz.de/10011312164
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Enhancing consumer value in wine tourism
Carlsen, Jack; Boksberger, Philipp - In: Journal of hospitality & tourism research : JHTR ; the … 39 (2015) 1, pp. 132-144
Persistent link: https://www.econbiz.de/10010482866
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Using means-end chains and hierarchical value maps in leisure winery tourism values for Taiwanese and Chinese tourists
Yeh, Tsu-ming; Wu, Shu-nui; Jeng, Mei-yuan - In: International journal of services and operations management 21 (2015) 3, pp. 265-288
Persistent link: https://www.econbiz.de/10011403666
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The visiting motivation, perceived value and future behavioural intentions of winery tourists
Yeh, Tsu-ming; Jeng, Mei-yuan - In: International journal of services and operations management 21 (2015) 3, pp. 354-369
Persistent link: https://www.econbiz.de/10011403696
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Can knowledge and product identity shift sensory perceptions and patronage intentions? : the case of genetically modified wines
Lu, Lu; Rahman, Imran; Chi, Christian Geng-Qing - In: International journal of hospitality management 53 (2016), pp. 152-160
Persistent link: https://www.econbiz.de/10011443087
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Antecedents and outcomes of consumer perceptions toward hedonic goods
Behrens, Stefan Henrik - 2014
Consumer perception, wine marketing, luxury brand management. - Konsumentenseitige Wahrnehmung, Weinmarketing …
Persistent link: https://www.econbiz.de/10010390488
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Effects of critical brand elements on wine purchasing behaviour in the Mexican market
Fernández Reyes, Lucía; Rajagopal - In: International journal of business competition and … 3 (2014) 3, pp. 189-212
Persistent link: https://www.econbiz.de/10010393792
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Präferenzen deutscher Öko-Konsumenten für Wein
Zander, Katrin; Janssen, Meike - In: Herausforderungen des globalen Wandels für …, (pp. 177-188). 2013
Persistent link: https://www.econbiz.de/10010394763
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Knowledge effects on the exploratory acquisition of wine
Vigar-Ellis, Debbie; Pitt, Leyland F.; Caruana, Albert - In: International journal of wine business research : IJWBR 27 (2015) 2, pp. 84-102
Persistent link: https://www.econbiz.de/10011381347
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Characteristics of wine consumers & the positioning of California & international wines in Japan
Simeon, Roblyn - In: Journal of international business and economics : JIBE 13 (2013) 3, pp. 87-96
Persistent link: https://www.econbiz.de/10010236518