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Environment, Market Share, and...
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Marketing management
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2,006
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934
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820
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Kotler, Philip
94
Bruhn, Manfred
84
Homburg, Christian
65
Meffert, Heribert
62
Pepels, Werner
47
Sheth, Jagdish N.
46
Kumar, V.
40
Eeckhout, Jan
38
Keller, Kevin Lane
38
Vives, Xavier
38
De Loecker, Jan
35
Esch, Franz-Rudolf
35
Kirchgeorg, Manfred
34
Bauer, Hans H.
33
Kitchen, Philip J.
33
Konings, Jozef
33
Mertens, Matthias
33
Vrontis, Demetris
33
Wiedmann, Klaus-Peter
33
Backhaus, Klaus
30
Tomczak, Torsten
30
Franses, Philip Hans
29
Albers, Sönke
28
Kerin, Roger A.
27
Piercy, Nigel
27
Verhoef, Erik T.
27
Kleinaltenkamp, Michael
26
Asongu, Simplice
25
Berndt, Ralph
25
Kuß, Alfred
25
Morgan, Neil A.
25
O'Cass, Aron
25
Perekhozhuk, Oleksandr
25
Borenstein, Severin
24
Bucci, Alberto
24
Burmann, Christoph
24
Duso, Tomaso
24
Fritz, Wolfgang
24
Kaplow, Louis
24
Glauben, Thomas
23
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National Bureau of Economic Research
122
American Marketing Association
59
Springer Fachmedien Wiesbaden
55
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
44
Agricultural and Applied Economics Association - AAEA
27
C.E.P.R. Discussion Papers
21
Faculty of Economics, University of Cambridge
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OECD
19
Books on Demand GmbH <Norderstedt>
18
European Association of Agricultural Economists - EAAE
17
EconWPA
16
European Society for Opinion and Marketing Research
15
Fördergesellschaft Marketing an der Universität Augsburg
14
Australian Agricultural and Resource Economics Society - AARES
12
IGI Global
12
Verlag Franz Vahlen
12
Zentrum für Europäische Wirtschaftsforschung (ZEW)
12
Tinbergen Instituut
11
CESifo
10
Institute of Business and Economic Research (IBER), Walter A. Haas School of Business
10
Nomos Verlagsgesellschaft
10
De Gruyter Oldenbourg
9
Department of Agricultural and Resource Economics, University of Connecticut
9
Duncker & Humblot
9
Haufe-Lexware GmbH & Co. KG
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Leibniz-Institut für Wirtschaftsforschung Halle
9
Statistisk Sentralbyrå, Government of Norway
9
Campus Verlag
8
Department of Economics, Iowa State University
8
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8
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8
Institute for the Study of Labor (IZA)
8
NetLibrary, Inc
8
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8
Zwick Center for Food and Resource Policy, Department of Agricultural and Resource Economics
8
Chartered Institute of Marketing
7
DIW Berlin (Deutsches Institut für Wirtschaftsforschung)
7
Erasmus Research Institute of Management
7
Fachhochschule Reutlingen / European School of Business
7
Harvard Graduate School of Business Administration
7
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Journal of business research : JBR
347
Industrial marketing management : the international journal for industrial and high-tech firms
254
European Journal of Marketing
220
Journal of strategic marketing
201
Strategic Direction
193
SpringerLink / Bücher
189
Journal of Consumer Marketing
148
Marketing Intelligence & Planning
146
European journal of marketing : EJM
132
Journal of marketing management : MM
126
Europäische Hochschulschriften / 5
121
NBER working paper series
121
Journal of the Academy of Marketing Science
117
The journal of business & industrial marketing
115
Journal of marketing
112
Journal of marketing communications
106
Working paper / National Bureau of Economic Research, Inc.
101
Discussion paper / Centre for Economic Policy Research
95
NBER Working Paper
95
Journal of Product & Brand Management
94
Marketing intelligence & planning
91
International journal of industrial organization
87
Journal of retailing and consumer services
85
Energy economics
83
Review of industrial organization : RIO
82
International Journal of Bank Marketing
79
Gabler Edition Wissenschaft
78
Discussion papers / CEPR
76
International Marketing Review
74
Management science : journal of the Institute for Operations Research and the Management Sciences
74
Springer eBook Collection
72
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
70
Journal of Business & Industrial Marketing
65
Working paper
65
The journal of brand management : an international journal
61
CESifo working papers
60
Lehrbuch
58
Business horizons
53
Journal of Services Marketing
52
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
52
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ECONIS (ZBW)
24,246
Other ZBW resources
1,586
RePEc
1,241
EconStor
323
BASE
87
USB Cologne (EcoSocSci)
77
USB Cologne (business full texts)
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161
Darstellung und Kritik der Grundlagen und des Aufbaus des 4-Felder-Portfolios
Czenskowsky, Torsten
-
1987
Persistent link: https://www.econbiz.de/10000759759
Saved in:
162
Das
PIMS
-Programm : Strategien und Unternehmenserfolg
Buzzell, Robert Dow
;
Gale, Bradley T.
-
1989
Persistent link: https://www.econbiz.de/10000087638
Saved in:
163
Strategische Beurteilung von Private-Equity-finanzierten Buyouts : Bedeutung eines integrierten Ansatzes unter besonderer Berücksichtigung des Profit Impact of Market Strategy (
PIM...
Farschtschian, Pedram
-
2009
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003789222
Saved in:
164
Private Equity für die Herausforderungen der neuen Zeit : strategische Innovation für das Funktionieren von Private Equity im 21. Jahrhundert
Farschtschian, Pedram
-
2010
Persistent link: https://www.econbiz.de/10003927030
Saved in:
165
Financial market assumptions and pension plan models : a comment on
PIMS
model asset markets assumptions
Géczy, Christopher
- In:
Journal of pension economics and finance
14
(
2015
)
2
,
pp. 125-143
Persistent link: https://www.econbiz.de/10011338302
Saved in:
166
Die Resonanz der Erfolgsfaktorenforschung beim Management von Großunternehmen
Diller, Hermann
- In:
Journal of business economics : JBE
63
(
1993
)
12
,
pp. 1229-1249
Persistent link: https://www.econbiz.de/10001153347
Saved in:
167
Strategic market entry factors and market share achievement in Japan
Ryans, Adrian B.
- In:
Journal of international business studies : JIBS ; an …
19
(
1988
)
3
,
pp. 389-409
Persistent link: https://www.econbiz.de/10001084332
Saved in:
168
When it's good management to sacrifice market share
Anterasian, Cathy
- In:
Journal of business research : JBR
19
(
1989
)
3
,
pp. 187-213
Persistent link: https://www.econbiz.de/10001086868
Saved in:
169
The strategic role of product quality
Jacobson, Robert
- In:
Journal of marketing
51
(
1987
)
4
,
pp. 31-44
Persistent link: https://www.econbiz.de/10001052836
Saved in:
170
Distinguishing among competing theories of the market share effect
Jacobson, Robert
- In:
Journal of marketing
52
(
1988
)
4
,
pp. 68-80
Persistent link: https://www.econbiz.de/10001056294
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