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Leeflang, Peter
109
Huizingh, Eelko
77
Leeflang, Peter S. H.
36
Tidd, Joseph
30
Conn, Steffen
29
Franses, Philip Hans
18
CONN, STEFFEN
17
HUIZINGH, EELKO
17
Leeflang, P. S. H.
17
TIDD, JOE
17
Wittink, Dick R.
16
Verhoef, Peter C.
15
Wieringa, Jaap E.
15
van Nierop, Erjen
15
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13
Bijmolt, Tammo H. A.
12
Paap, Richard
10
Nierop, Erjen van
9
Reuyl, Jan C.
9
Wedel, Michel
9
Gensler, Sonja
7
Koerts, J.
7
Leeflang, Pieter S. H.
7
Doorn, Jenny van
6
Heerde, Harald J. van
6
Naert, Philippe A.
6
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5
Currim, Imran S.
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Fok, Dennis
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Helmig, Bernd
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5
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5
Skiera, Bernd
5
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5
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5
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4
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International journal of innovation management
34
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
14
International Journal of Innovation Management (ijim)
12
Tijdschrift voor marketing : maandblad van het Nederlands Instituut voor Marketing
10
Memorandum from (the) Institute of Economic Research, Faculty of Economics, University of Groningen
8
Research report / Graduate School Research Institute Systems, Organisations and Management
8
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7
International journal of entrepreneurship and innovation management
6
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Marketing : journal of research and management
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5
Applied economics
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De economist : Netherlands economic review ; quarterly review of the Royal Netherlands Economic Association
4
ERIM report series research in management
4
International journal of innovation management : IJIM
4
International series in quantitative marketing
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4
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Journal of retailing
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Research Memorandum, Institute of Economic Research, Faculty of Economics, University of Groningen
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Technovation : the international journal of technological innovation, entrepreneurship and technology management
4
European Journal of Operational Research
3
International Journal of Forecasting
3
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3
Marketing Letters
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Marketing Science
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Marketing letters : a journal of research in marketing
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
3
Research Report / Faculteit Economie en Bedrijfskunde, Rijksuniversiteit Groningen
3
Schmalenbach Business Review (sbr)
3
Schmalenbach business review : sbr
3
Technological forecasting & social change : an international journal
3
The journal of product innovation management : an international publication of the Product Development & Management Association
3
Discussion paper / Tinbergen Institute
2
European journal of operational research : EJOR
2
European management journal
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Institute of Economic Research, Faculty of Economics, University of Groningen, Research Memoradum
2
Institute of Economic Research, Faculty of Economics, University of Groningen, Research Memorandum
2
International Series in Quantitative Marketing
2
International journal of business and emerging markets : IJBEM
2
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ECONIS (ZBW)
203
OLC EcoSci
49
RePEc
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USB Cologne (EcoSocSci)
9
EconStor
1
Other ZBW resources
1
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Does online information drive offline revenues? : only for specific products and consumer segments!
Pauwels, Koen
;
Leeflang, Peter
;
Teerling, Marije L.
; …
- In:
Journal of retailing
87
(
2011
)
1
,
pp. 1-17
Persistent link: https://www.econbiz.de/10009011994
Saved in:
2
The influence of online advertising on offline purchasing
Teerling, Marije L.
;
Huizingh, Eelko
- In:
Emerging themes in E-business research
,
(pp. 41-50)
.
2003
Persistent link: https://www.econbiz.de/10003126477
Saved in:
3
Building models for marketing decisions : past, present and future
Leeflang, Peter
-
2000
Persistent link: https://www.econbiz.de/10001505384
Saved in:
4
Paving the way for "distinguished marketing"
Leeflang, Peter
- In:
International journal of research in marketing : IJRM ; …
28
(
2011
)
2
,
pp. 76-88
Persistent link: https://www.econbiz.de/10009238553
Saved in:
5
Scientification of marketing : [66. Sitzung vom 10. März 2010 in Düsseldorf]
Leeflang, Peter
-
2011
Persistent link: https://www.econbiz.de/10009262056
Saved in:
6
Modeling competitive responsiveness
Leeflang, Peter
- In:
Handbook of marketing decision models
,
(pp. 211-251)
.
2008
Persistent link: https://www.econbiz.de/10003755270
Saved in:
7
Modeling competitive reaction effects
Leeflang, Peter
- In:
Schmalenbach business review : sbr
60
(
2008
)
4
,
pp. 322-358
Persistent link: https://www.econbiz.de/10003762295
Saved in:
8
Building implementable marketing models
Naert, Philippe A.
;
Leeflang, Peter
-
1978
Persistent link: https://www.econbiz.de/10000049977
Saved in:
9
A pricing decision model for Gabor Granger price experiments
Wedel, Michel
;
Leeflang, Peter
-
1992
Persistent link: https://www.econbiz.de/10000845309
Saved in:
10
Asymmetric market share modeling with many competitive items using market level scanner data
Foekens, Eijte W.
;
Leeflang, Peter
;
Wittink, Dick R.
-
1992
Persistent link: https://www.econbiz.de/10000834438
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