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Telecoms: protecting customers from the mis-selling of mobile telecommunications services
Risino, Richard - In: Journal of direct, data and digital marketing practice … 10 (2008/09) 1, pp. 75-76
Persistent link: https://www.econbiz.de/10003763980
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Moderating effects of job relevance and experience on mobile wireless technology acceptance : adoption of a smartphone by individuals
Kim, Sang Hyun - In: Information & management : the internat. journal of … 45 (2008) 6, pp. 387-393
Persistent link: https://www.econbiz.de/10003766997
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Mobile youth in China : a cultural perspective and marketing implications
Gong, Wen; Li, Zhang G. - In: International journal of electronic business 6 (2008) 3, pp. 261-281
Persistent link: https://www.econbiz.de/10003771641
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Mobile Tagging : Technologie und Anwendung bei PostAuto Schweiz
Müller, Pascal - In: Jahrbuch ... schweizerische Verkehrswirtschaft (2008), pp. 163-171
Persistent link: https://www.econbiz.de/10003776285
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Handbook of research on mobile marketing management
Pousttchi, Key (contributor);  … - 2010
Persistent link: https://www.econbiz.de/10003809760
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Konsumentenforschung in Web 2.0 : quantitative Analyse digitaler Kundenmeinungen am Beispiel der Mobiltelefonindustrie
Decker, Reinhold; Gnibba-Yukawa, Kumiko - 2008
Persistent link: https://www.econbiz.de/10003863257
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A cross-cultural comparison analysis of customer attitudes toward mobile phone services in the US and Korea
Cho, Yoon C. - In: International business and economics research journal 8 (2009) 4, pp. 13-25
Persistent link: https://www.econbiz.de/10003850435
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Innovation and market concentration in Europe's mobile phone industries : evidence from the transition from 2G to 3G
Friesenbichler, Klaus S. - 2007
Persistent link: https://www.econbiz.de/10003852145
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An empirical real-time test for takeoff with applications to cellular telephony
Wiorkowski, John J.; Gylys, Victoria A. - In: Review of marketing science 4 (2006) 1, pp. 1-39
Persistent link: https://www.econbiz.de/10003888207
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A model of attitutes towards the acceptance of mobile phone use in public places
Mak, Brenda; Nickerson, Robert C.; Isaac, Henri - In: International journal of innovation and technology … 6 (2009) 3, pp. 305-326
Persistent link: https://www.econbiz.de/10003894366