This paper reviews the concept and historical development of projective techniques. It considers why, given the importance of their psychoanalytical foundations to the underlying paradigms of management theory, they have been generally marginalised as a mainstream business and management...

Purpose – This paper seeks to investigate the use of projective techniques in Asia‐Pacific markets with particular reference to Taiwan and to compare this with the literature on cultural differences in conducting research to see if any correspondence exists. Design/methodology/approach –...

Purpose – This paper aims to investigate and comment critically on the influence that an observable career requirement for marketing academics, the PhD, has on their teaching, their research, and the much‐debated “gap” between marketing academics and marketing practitioners....

The study of corporate psychopaths has gone from something which some academic peers found somewhat incredible, and even laughable, in 2005, to an area where an increasing amount of research is taking place across many disciplines. The paradigmatic view in 2005 was that psychopaths were criminal...