In most parts of the world, the hotel industry has become one of the prominent players that contribute substantially to a nation’s economic growth and employment. As other service industry, hoteliers are highly relying on their contact employees known as front liners to deliver services to the...

SWOT (strengths, weaknesses, opportunities, threats) analysis is useful in the decision-making process – crucial to any organization manager and/or strategist. This study aims to add value to the existing literature on SWOT, indicating its use and limitations, showing the need to link SWOT to...

The objective of this paper is to portray the Romanians’ entrepreneurial current prototype, following to their cultural background and entrepreneurial education – as result of the authors’ own research, and compared to previous similar studies. The research methodology includes both...