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Event-related attributes affecting donation intention of special event attendees : a case study
Inoue, Yuhei - In: Nonprofit management & leadership 26 (2015/2016) 3, pp. 349-366
Persistent link: https://www.econbiz.de/10011458190
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Understanding donor preferences to optimise charity marketing and communications
Ferguson, Kimberley - In: International journal of market research 64 (2022) 1, pp. 3-12
Persistent link: https://www.econbiz.de/10012794292
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Development NGO’s : basic facts
Aldashev, Gani; Navarra, Cecilia - 2014
Persistent link: https://www.econbiz.de/10010421555
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To ask or not to ask : enhancing donations to nonprofits by soliciting opinions upfront, rather than donations
Pittarello, Andrea; Kogut, Tehila - In: Journal of business and psychology 37 (2022) 4, pp. 759-773
Persistent link: https://www.econbiz.de/10013268247
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Does transparency come at the cost of charitable services? : evidence from investigating British charities
Dang, Canh Thien; Owens, Trudy - In: Journal of economic behavior & organization : JEBO 172 (2020), pp. 314-343
Persistent link: https://www.econbiz.de/10012288225
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Does transparency come at the cost of charitable services? : evidence from investigating British charities
Dang, Canh Thien; Owens, Trudy - 2019
Recent high-profile scandals related to misuse of funding and donations have raised the demand for scrutiny over financial transparency and operational activities of non-profit organizations in developed countries. Our analysis challenges the common practice in the sector of using programme...
Persistent link: https://www.econbiz.de/10011983988
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Development NGOs : basic facts
Aldashev, Gani; Navarra, Cecilia - 2017
Persistent link: https://www.econbiz.de/10011760416
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Best value, partnerships and relationship marketing in local government
Rees, Patricia L.; Gardner, Hanne - 2003
peer-review in the International Journal of Nonprofit and Voluntary Sector Marketing, published by and copyright John Wiley …This paper contends that relationship marketing can enhance the nature of partnerships in local government. It … development of relationship marketing and its definitions are acknowledged along with a selection of related issues. Two …
Persistent link: https://www.econbiz.de/10009455012
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Charity donation : intentions and behaviour
Kashif, Muhammad; Syamsulang Sarifuddin; Azizah Hassan - In: Marketing intelligence & planning 33 (2015) 1, pp. 90-102
Persistent link: https://www.econbiz.de/10010528566
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Bringing marketing into nonprofit organisations : a managerial nightmare!
Chad, Paul; Kyriazis, Elias; Motion, Judy - In: Australasian marketing journal 22 (2014) 4, pp. 342-349
Persistent link: https://www.econbiz.de/10010472718