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Connected Marketing

Ostman, Scott - In: Journal of Product & Brand Management 16 (2007) 3, pp. 215-215

Persistent link: https://www.econbiz.de/10014895970

Entrepreneurship and management

International Conference on Applied Economics <10.> - 2019

Persistent link: https://www.econbiz.de/10012204502

Entrepreneurship and Management

Balcerzak, Adam P. (ed.); Pietryka, Ilona (ed.) - Międzynarodowa konferencja z cyklu "Współczesne … - 2017

Persistent link: https://www.econbiz.de/10011958305

From Art to Marketing : The Relevance of Authenticity to Contemporary Consumer Culture

Massi, Marta - 2023

relevance to marketing management. The author draws on several disciplines, including arts, philosophy, sociology and psychology … Marketing: Reality or Oxymoron -- 4. Building Brand Authenticity: The Managerial Perspective -- 5. Authenticity: Is It Really …, as well as focusing on important sub-fields within the field of marketing such as consumer behaviour and tourism …

Persistent link: https://www.econbiz.de/10014229300

Praxionomy: A process-driven communication model design and implementation.

Campbell, Christopher C. - 1999

Source: Dissertation Abstracts International, Volume: 60-07, Section: A, page: 2569.

Persistent link: https://www.econbiz.de/10009472341

The impact of management practices, climate, and conflict resolution styles on individual adjustment and expressions of motivation in organizations.

Fenlon, Michael Jude - 1997

Source: Dissertation Abstracts International, Volume: 58-04, Section: B, page: 2164.

Persistent link: https://www.econbiz.de/10009472354

Diversity and racial minority success in the corporate environment.

Fox, Edward Joseph - 1999

Source: Dissertation Abstracts International, Volume: 60-07, Section: A, page: 2689.

Persistent link: https://www.econbiz.de/10009472400

Examining leadership effectiveness in professional service firms: The impact of personality preferences, leadership disposition, and involvement practices on client satisfaction.

Burd, Steffani Avis - 1998

Source: Dissertation Abstracts International, Volume: 59-06, Section: B, page: 3103.

Persistent link: https://www.econbiz.de/10009472478

The effect of demographic change on firms' human resource policies

Reavlin, Lisa Diane - 1990

This research focuses on the current shortage of young workers as a result of the baby bust cohort now entering the labor force. Previous studies have shown that the young workers of the baby boom cohort experienced lower relative earnings and higher unemployment because of their large cohort...

Persistent link: https://www.econbiz.de/10009477604

Reality and rhetoric: Sources of power for the human resource department in organizations

Galang, Maria Carmen Castrence - 1994

Commentaries have been made on the increasing influence of human resource management (HRM) in organizations. However, the role of the human resource (HR) department in this development has not been examined. This study investigates the sources of power of the HR department, and accounts for...

Persistent link: https://www.econbiz.de/10009477611