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Do boys and girls go out to play? : women's football and social marketing at Euro 2005
Bell, Barbara; Blakey, Paul - In: International journal of sport management and marketing … 7 (2010) 3/4, pp. 156-172
Persistent link: https://www.econbiz.de/10003972890
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The role of socializing agents in communicating healthy eating to adolescents : a cross-cultural study
Chan, Kara; Prendergast, Gerard P.; Grønhøj, Alice; … - In: Journal of international consumer marketing 23 (2011) 1, pp. 59-74
Persistent link: https://www.econbiz.de/10008858057
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Social marketing to the business customer : listen to your B2B market, generate major account leads, and build client relationships
Gillin, Paul; Schwartzman, Eric - 2011
Persistent link: https://www.econbiz.de/10008860314
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If the noise coming from next door were loud music, you'd do something about It using mass media campaigns encouraging bystander intervention to stop partner violence
Cismaru, Magdalena; Jensen, Gitte; Lavack, Anne M. - In: Journal of advertising : official publication of the … 39 (2010) 4, pp. 69-82
Persistent link: https://www.econbiz.de/10008860328
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Unintended effects of a domestic violence campaign
Keller, Sarah N.; Wilkinson, Timothy J.; Otjen, A. J. - In: Journal of advertising : official publication of the … 39 (2010) 4, pp. 53-67
Persistent link: https://www.econbiz.de/10008860330
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Special section: 2009 International Nonprofit and Social Marketing Conference best papers
In: Australasian marketing journal 19 (2011) 1, pp. 41-75
Persistent link: https://www.econbiz.de/10008908966
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"Just don't eat chicken" : the challenge of engaging Australian adults in appropriate preventive behaviours for bird flu
Jones, Sandra C.; Iverson, Don; Waters, Louise - In: International journal of nonprofit and voluntary sector … 15 (2010) 1, pp. 78-90
Persistent link: https://www.econbiz.de/10003947681
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Branding HIV
Martens, Cheryl - In: International journal of nonprofit and voluntary sector … 15 (2010) 1, pp. 91-103
Persistent link: https://www.econbiz.de/10003947688
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Measuring the effectiveness of anti-drug public service announcements
Barrett, Daniel W.; Cappella, Joseph; Fishbein, Martin; … - In: The interrelationship of business and communication, (pp. 301-328). 2010
Persistent link: https://www.econbiz.de/10003948418
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Clarifying how anti-tobacco industry messages prevent youth smoking in the United States and Mexico : a focus on mistrust
Thrasher, James F. - 2005
Persistent link: https://www.econbiz.de/10003953823