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Czinkota, Michael R. - In: Journal of international business studies : JIBS ; an … 28 (1997) 4, pp. 827-844

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Czinkota, Michael R. - In: Developments in marketing science 13 (1990), pp. 135-139

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Hook, Ralph C. - In: European journal of marketing : EJM 23 (1989) 11, pp. 27-35

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Czinkota, Michael R. - In: The Columbia journal of world business : publ. … 20 (1985) 3, pp. 65-71

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Czinkota, Michael R. - In: Journal of international business studies : JIBS ; an … 16 (1985) 2, pp. 157-161

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Johnston, Wesley J. - In: Industrial marketing management : the international … 14 (1985) 2, pp. 123-132

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Czinkota, Michael R. (contributor); … - 1998

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Czinkota, Michael R. - In: The International trade journal 1 (1986) 2, pp. 155-174

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Czinkota, Michael R. - In: Journal of world business : JWB 32 (1997) 2, pp. 169-187

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Czinkota, Michael R.; Ronkainen, Ilkka A. - 2004 - 7. ed., internat. student ed

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