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Advertising management
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Management
46,320
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13,889
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9,836
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5,919
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3,835
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Business economics
1,679
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Welt
1,507
Multinationales Unternehmen
1,501
World
1,476
Organizational change
1,444
Strategic management
1,438
Leadership style
1,393
business strategy
1,279
business policy
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Aufsatzsammlung
1,261
Organisation
1,236
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1,198
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1,191
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Bloom, Nicholas
158
Van Reenen, John
126
Drucker, Peter F.
100
Holst, Elke
79
Sadun, Raffaella
76
Kirsch, Anja
71
Bruhn, Manfred
68
Meffert, Heribert
68
Schreyögg, Georg
67
Warner, Malcolm
67
Wrohlich, Katharina
67
Kaiser, Harry M.
60
Hinterhuber, Hans H.
58
Malik, Fredmund
54
Rowley, Chris
53
Eisend, Martin
50
Wirtz, Bernd W.
49
Clegg, Stewart
45
Albach, Horst
43
Corsten, Hans
42
Griffin, Ricky W.
42
Lemos, Renata
42
Steinmann, Horst
42
Sydow, Jörg
41
Bleicher, Knut
40
Pelsmacker, Patrick de
39
Rubóczky, István
39
Pepels, Werner
38
Schermerhorn, John R.
37
Taylor, Charles Raymond
37
Wolf, Joachim
37
Fritz, Wolfgang
36
Bieger, Thomas
35
Macharzina, Klaus
35
Conrad, Peter
34
Reichwald, Ralf
34
Robbins, Stephen P.
34
Weber, Jürgen
34
Probst, Gilbert J. B.
33
Staehle, Wolfgang H.
32
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Springer Fachmedien Wiesbaden
207
National Bureau of Economic Research
121
Université Paris-Dauphine (Paris IX)
96
Edward Elgar Publishing
67
Varazdin Development and Entrepreneurship Agency
66
OECD
62
HAL
57
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
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IGI Global
51
World Bank Group
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De Gruyter Oldenbourg
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Springer-Verlag GmbH
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Verlag Franz Vahlen
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34
Harvard Graduate School of Business Administration
30
eSocialSciences
30
Cornell - Center for Advanced Human Resource Studies
29
ToKnowPress
29
Sveučilište Sjever
27
Faculté des sciences de l'administration, Université Laval
26
Peter Lang GmbH
24
William E. Simon Graduate School of Business Administration, University of Rochester
24
Academy of Management
23
Bertelsmann Stiftung
23
Centre for Economic Performance, LSE
23
W. Kohlhammer GmbH
23
Springer Gabler <Firma>
22
Verlag Dr. Kovač
22
Haufe-Lexware GmbH & Co. KG
21
Zentralausschuss der Werbewirtschaft
21
Florida Atlantic University
20
Shaker Verlag
20
American Management Association
19
Campus Verlag
19
Books on Demand GmbH <Norderstedt>
18
Business & Economics Society International
18
Gouvernement du Canada - Agriculture Canada
18
Internationale Arbeitsorganisation
18
Carnegie Mellon University, Tepper School of Business
17
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SpringerLink / Bücher
601
Journal of advertising research
241
Springer eBook Collection
229
Journal of business research : JBR
219
International journal of advertising : the review of marketing communications
213
Journal of advertising
185
International journal of advertising : the quarterly review of marketing communications
182
Journal of advertising : official publication of the American Academy of Advertising
170
Management Decision
169
Europäische Hochschulschriften / 5
157
Journal of marketing communications
146
European research studies
129
Management science : journal of the Institute for Operations Research and the Management Sciences
123
NBER working paper series
119
Working paper / National Bureau of Economic Research, Inc.
119
Lehrbuch
108
European journal of operational research : EJOR
106
Journal of business ethics : JOBE
105
Leadership & Organization Development Journal
98
NBER Working Paper
97
Economics Papers from University Paris Dauphine
96
Gabler Edition Wissenschaft
93
Journal of promotion management : JPM
84
Springer eBook Collection / Business and Economics
83
Journal of Management Development
82
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
82
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
81
Бизнес Информ
81
Journal of marketing
77
European Sport management quarterly : ESMQ
75
The journal of management development
74
Journal of historical research in marketing
73
Research
73
Edward Elgar E-Book Archive
71
European journal of marketing : EJM
69
Journal of promotion management : innovations in planning and applied research
66
Ovidius University Annals, Economic Sciences Series
66
Journal of business economics : JBE
65
Journal of marketing research : JMR
65
Springer eBook Collection / Business and Management
64
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ECONIS (ZBW)
42,850
USB Cologne (EcoSocSci)
13,125
RePEc
3,194
BASE
2,605
Other ZBW resources
1,633
EconStor
510
USB Cologne (business full texts)
324
OLC EcoSci
178
ArchiDok
32
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Showing
201
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201
Sensus van besigheidsdienste, 1987
1989
Persistent link: https://www.econbiz.de/10000799609
Saved in:
202
Scale and scope effects on advertising agency costs
Silk, Alvin J.
;
Berndt, Ernst R.
-
1990
Persistent link: https://www.econbiz.de/10000800329
Saved in:
203
Die Marketing-Profis : Jagd der Konzerne nach Märkten und Kunden
Hartig, Hans-Jürgen
;
Heinker, Helge-Heinz
-
1990
-
1. Aufl.
Persistent link: https://www.econbiz.de/10000801168
Saved in:
204
Kommunikative Marketingplanung bei Werbebeschränkungen
Hets, Johannes G.
-
1989
Persistent link: https://www.econbiz.de/10000801452
Saved in:
205
Product rivalry with multiple strategic weapons : an empirical analysis of price and advertising competition
Slade, Margaret Emily
-
1990
Persistent link: https://www.econbiz.de/10000804101
Saved in:
206
Konsumentspørsm°al i lokale medier
1989
Persistent link: https://www.econbiz.de/10000804615
Saved in:
207
Dictionary of marketing & advertising
Baker, Michael John
-
1990
-
2. ed
Persistent link: https://www.econbiz.de/10000806150
Saved in:
208
Issues in advertising
Reekie, W. Duncan
-
1988
Persistent link: https://www.econbiz.de/10000806617
Saved in:
209
Normative validation of market share functions
Weverbergh, Marcel
;
Logman, Marc
-
1990
Persistent link: https://www.econbiz.de/10000806873
Saved in:
210
Persuasive discourse and advertising
Dahl, Henrik
-
1990
Persistent link: https://www.econbiz.de/10000809689
Saved in:
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