A comprehensive simulation model is presented, aimed to show the dynamics of social diffusion based on the word of mouth (e.g.: viral marketing) over a social network of interconnected individuals. The model is build following a bottom-up approach and the agent based paradigm; this means that...

Der vierte Band des Jahrbuchs zum Strategischen Kompetenz-Management beschaeftigt sich mit dem Thema ‚Ambidextrie: Der unternehmerische Drahtseilakt zwischen Ressourcenexploration und -exploitation‘. Das Thema ‚Ambidextrie‘ (oder ‚Beidhaendigkeit‘) als organisationale Faehigkeit von...

Tourism is a strategic economic activity in Brasov, its importance in the local and national economy being likely to grow in the next few years. Tourism is now one of the world's largest industries and one of its fastest growing economic sectors. This paper is aimed at analysing the tendencies...

Obtaining performance in private hospitals require a proper management of costs and implementing a situation for performance monitoring. The implementation of a cost calculation method in hospitals is a complex process that must take into account the particularities of the activity in health...

El presente artículo de revisión se orienta a reconocer los principales aportes relacionados con la forma como la estrategia es elaborada y los ciclos que producen su formación, con particular atención al trabajo de Henry Mintzberg. Posteriormente, se presentan los principales puntos de...

One of the most recent tendencies of modern management is that of looking at a company’s activity from the business point of view. The business culture is a very complex element reflected by the company’s organizational culture and by its components, such as the ethical approach in business,...

Le business plan est un argumentaire, il permet à l'entrepreneur d'expliciter son projet à l'ensemble de ses partenaires et à lui-même avec pour objectif de convaincre. Expose la méthode pour évaluer le projet, la concurrence, la structure et les technologies et systèmes d'information....

This article aims to evaluate the innovation management capacities of knowledge intensive business services (KIBS) and verify to what extent these companies return different profiles when classified by urban versus rural. Taking a sample of 500 KIBS, we applied a questionnaire with results...

This essay tries to give answers to several questions that humans think trough centuries about the efficiency. For that, proposes a glossary that can be a good help to readers because introduces the concepts that the author used. Were necessary deep bibliographic revisions about historic...