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Marketing management in Asia
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Internationales Marketing
17
Marketing
16
Thailand
11
Brand management
10
China
10
Consumer behaviour
10
Interkulturelles Management
10
International marketing
10
Markenführung
10
Multinationales Unternehmen
10
Marketing theory
9
Marketingtheorie
9
Cross-cultural management
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Konsumentenverhalten
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Transnational corporation
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Auslandsinvestition
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Brand image
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Globalization
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Kulturelle Identität
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Asien
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Großbritannien
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Marketing. Distribution of products
5
Ausländische Tochtergesellschaft
4
Beziehungsmarketing
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CMEA countries
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Eastern Europe
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Foreign subsidiary
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Globalisierung
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Managers
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Marketingmanagement
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Language
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English
126
Undetermined
52
Author
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Paliwoda, Stanley J.
74
Chen, Junsong
39
Andrews, Tim G.
36
Paliwoda, Stanley
22
Paliwoda, Stan
11
Slater, Stephanie
11
Slater, Jim
10
Bang, Nguyen
9
Chompusri, Nartnalin
9
Mead, Richard
8
Khongphu Nimanandh
5
Nguyen, Bang
5
Ryans, John K.
5
Wu, Jintao
5
Chandrasen, Abhirarm
4
Dou, Wenyu
4
Liebrenz, Marilyn L.
4
Melewar, T. C.
4
Ramasamy, Bala
4
Thomas, Michael J.
4
West, Douglas C.
4
Andrews, Tim
3
Baldwin, Bryan J.
3
Borland, Helen
3
Khin Thi Htun
3
Laforet, Sylvie
3
Rowley, Chris
3
Schiavone, Francesco
3
Bonaccorsi, Andrea J.
2
Burgers, Willem P.
2
Chen, Cheng-Hao Steve
2
Chew, Wilson
2
Crosier, Keith
2
Durmusoglu, Serdar S.
2
Farfus, Joanna
2
Jing, Fengjie
2
Marinova, Svetla
2
Melewar, T.C.
2
Pease, Stephanie
2
Petrovici, Dan
2
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Association of MBAs
1
Chartered Institute of Marketing
1
Economist Intelligence Unit <London>
1
Edward Elgar Publishing
1
IMP Group
1
John Wiley <Chichester>
1
Published in...
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Industrial marketing management : the international journal for industrial and high-tech firms
9
Marketing Intelligence & Planning
9
Asia Pacific business review
6
Critical perspectives on business and management
6
International marketing review
5
Journal of marketing management : MM
5
The international library of critical writings on business and management
5
European Journal of Marketing
4
European journal of marketing : EJM
4
International Marketing Review
4
The European business journal
4
Working in Asia
4
Journal of business research : JBR
3
Journal of customer behaviour
3
Journal of euro-marketing
3
Journal of strategic marketing
3
Journal of world business : JWB
3
Management international review : mir ; journal of international business
3
Marketing intelligence & planning
3
The changing face of management in Thailand
3
Asia-Pacific journal of business administration
2
Europe : a practical guide to company formation, employment law and taxation across the EU
2
International journal of pharmaceutical and healthcare marketing : IJPHM
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of East-West business
2
Journal of Services Marketing
2
Journal of general management
2
Management Decision
2
Multinational business review
2
Technology transfer : geographic, economic, cultural, and technical dimensions
2
An Elgar reference collection
1
Asia Pacific Business Review
1
Asia Pacific Journal of Management
1
Asia Pacific journal of management : APJM ; a publication of the Faculty of Business Administration, National University of Singapore
1
Asia-Pacific Journal of Business Administration
1
Blackwell handbook of judgment and decision making
1
CIM The Chartered Institute of Marketing / Student
1
Changing Asian business systems : globalization, socio-political change, and economic organization
1
EIU series
1
Edward Elgar E-Book Archive
1
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Source
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ECONIS (ZBW)
86
OLC EcoSci
37
Other ZBW resources
27
USB Cologne (EcoSocSci)
14
BASE
7
RePEc
7
Showing
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11
Critically evaluating the IMP research contribution
Paliwoda, Stanley J.
- In:
Industrial marketing management : the international …
40
(
2011
)
6
,
pp. 1055-1056
Persistent link: https://www.econbiz.de/10009354608
Saved in:
12
AMBA guide to business schools
Paliwoda, Stanley J.
;
Harrison, Aileen C.
-
1988
-
7. ed
Persistent link: https://www.econbiz.de/10000749222
Saved in:
13
Investing in Eastern Europe : capitalizing on emerging markets
Paliwoda, Stanley J.
-
1995
Persistent link: https://www.econbiz.de/10000531475
Saved in:
14
International marketing ; Vol. 1
Paliwoda, Stanley J.
(
contributor
); …
-
2008
Persistent link: https://www.econbiz.de/10003644445
Saved in:
15
International marketing ; Vol. 2
Paliwoda, Stanley J.
(
contributor
); …
-
2008
Persistent link: https://www.econbiz.de/10003644450
Saved in:
16
International marketing ; Vol. 3
Paliwoda, Stanley J.
(
contributor
); …
-
2008
Persistent link: https://www.econbiz.de/10003644455
Saved in:
17
Branding and the Cyprus wine industry
Vrontis, Demetris
;
Paliwoda, Stanley J.
- In:
The journal of brand management : an international journal
16
(
2008/09
)
3
,
pp. 145-159
Persistent link: https://www.econbiz.de/10003790469
Saved in:
18
Reasoned action and food choice in a transitional economy
Petrovici, Dan A.
;
Paliwoda, Stanley J.
- In:
Journal of East-West business
14
(
2008
)
3/4
,
pp. 249-270
Persistent link: https://www.econbiz.de/10003808488
Saved in:
19
Strategic inertia and the Japanese pharmaceutical industry
Slater, Stephanie
;
Paliwoda, Stanley J.
;
Slater, Jim
- In:
Multinational business review
16
(
2008
)
4
,
pp. 1-23
Persistent link: https://www.econbiz.de/10003890325
Saved in:
20
International marketing : modern and classic papers
Paliwoda, Stanley J.
(
contributor
); …
-
2008
Persistent link: https://www.econbiz.de/10003460764
Saved in:
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