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Social Media : wie Sie mit Twitter, Facebook und Co. Ihren Kunden näher kommen
Rose, Thomas; Koch, Bastian - 2011 - 1. Aufl.
Persistent link: https://www.econbiz.de/10008904299
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Social boom! : how to master business social media to brand yourself, sell yourself, sell your product, dominate your industry market, save your butt, rake in the cash, and grind y...
Gitomer, Jeffrey - 2011 - 2. print.
"What's your company's social media policy? Probably shortsighted. Business social media, or social networking, has become more than a global phenomenon. When combined with your online presence and online outreach, it's a global business phenomenon and a revenue generating phenomenon..."--Dust...
Persistent link: https://www.econbiz.de/10009379887
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New influentials : an exploratory study on blogs
Zanette, Maria Caroline; Brito, Eliane Pereira Zamith; … - In: Journal of direct, data and digital marketing practice … 15 (2013) 1, pp. 36-46
Persistent link: https://www.econbiz.de/10010256414
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A study of PR practitioners' use of social media tools in Cyprus
Komodromos, Marcos - In: Journal of developmental entrepreneurship : JDE ; a … 19 (2014) 2, pp. 1-9
Persistent link: https://www.econbiz.de/10010395995
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Groundswell : winning in a world transformed by social technologies
Li, Charlene; Bernoff, Josh - 2008 - [Nachdr.]
Persistent link: https://www.econbiz.de/10009236246
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Communication management on social networking sites : Stakeholder motives and usage types of corporate Facebook, Twitter and YouTube pages
Ruehl, Christopher Hendrik; Ingenhoff, Diana - In: Journal of communication management : an international … 19 (2015) 3, pp. 288-302
Persistent link: https://www.econbiz.de/10011448050
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Communication management of start-ups : an empirical analysis of entrepreneurs' communication and networking success on Facebook
Pakura, Stefanie; Rudeloff, Christian; … - In: International journal of entrepreneurial venturing : IJEV 12 (2020) 5, pp. 459-489
Persistent link: https://www.econbiz.de/10012509576
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All about that tweet : student perceptions of professors' social media use in the classroom
Merle, Patrick; Freberg, Karen - In: Journal of research in interactive marketing : … 10 (2016) 2, pp. 124-136
Persistent link: https://www.econbiz.de/10011590138
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Analyzing the role of media orchestration in conducting disinformation campaigns on blogs
Bandeli, Kiran Kumar; Agarwal, Nitin - In: Computational & mathematical organization theory 27 (2021) 2, pp. 134-160
Persistent link: https://www.econbiz.de/10012543116
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Corporate communication through social networks : the identification of the key dimensions for dialogic communication
Capriotti, Paul; Zeler, Ileana; Camilleri, Mark Anthony - In: Strategic corporate communication in the digital age, (pp. 33-51). 2021
Persistent link: https://www.econbiz.de/10012491070