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Consumer's Perception for Visual Merchandising of Lifestyle Apparel Stores

Mehta, Dr. Neha; Chugan, Pawan K. - 2014

In spite of having very good growth potential, retail in India is passing through turbulent times and therefore, differentiation becomes very essential. There are various players in apparel segment in terms of lifestyle format. These apparel players deliver almost the same thing as their...

Persistent link: https://www.econbiz.de/10014143627

Store atmospherics and apparel behavioural intentions : the moderating effect of urban bottom-of-the-pyramid consumers' age

Niekerk, Bianca M. van; Roberts-Lombard, Mornay; … - In: South African journal of economic and management sciences 27 (2024) 1, pp. 1-12

Persistent link: https://www.econbiz.de/10015046033

Relative importance of motivation, store patronage, and marketing efforts in driving cross-buying behaviors

Dahana, Wirawan Dony; Miwa, Yukihiro; Baumann, Chris; … - In: Journal of strategic marketing 30 (2022) 5, pp. 481-509

Persistent link: https://www.econbiz.de/10013370892

Exploring sustainable fashion consumption among eco-conscious women in Chile

Bianchi, Constanza; Gonzalez, Matias - In: The international review of retail, distribution and … 31 (2021) 4, pp. 375-392

Persistent link: https://www.econbiz.de/10012609698

Competitive factors of fashion retail sector with special focus on SMEs

Gonda, Gyorgy; Gorgenyi-Hegyes, Eva; Nathan, Robert … - In: Economies : open access journal 8 (2020) 4/95, pp. 1-18

century, especially in fashion retail sector. The current paper is intended to map the current situation of the sector …-specific competitive factors in fashion industry. The research methods are the analysis of different related articles, reports and other … competitive factor is the compliance with consumer needs. Furthermore, the research also points out that SME sector lag behind …

Persistent link: https://www.econbiz.de/10012311911

Demand dynamics in the seasonal goods industry : an empirical analysis

Soysal, Gonca P.; Krishnamurthi, Lakshman - In: Marketing science : the marketing journal of the … 31 (2012) 2, pp. 293-316

Persistent link: https://www.econbiz.de/10009548694

Sustainable fashion consumption and the fast fashion conundrum : fashionable consumers and attitudes to sustainability in clothing choice

McNeill, Lisa S.; Moore, Rebecca - In: International journal of consumer studies 39 (2015) 3, pp. 212-222

Persistent link: https://www.econbiz.de/10011380504

Approach or avoidance? : the dual role of face in fashion consumption

Wang, Wangshuai; Zhang, Xin-an; Li, Jie; Sun, Gong - In: Journal of global marketing 33 (2020) 2, pp. 103-124

Persistent link: https://www.econbiz.de/10012292813

Fashion portals and Indian consumers : an exploratory study on online apparel retail marketing

Kautish, Pradeep; Rai, Sushil Kumar - In: International journal of electronic marketing and … 10 (2019) 3, pp. 309-331

Persistent link: https://www.econbiz.de/10012106629

Country of origin association in retail and wholesale branding

Rashid, Arooj; Barnes, Liz - In: Country of origin effect : looking back and moving forward, (pp. 20-39). 2019

Persistent link: https://www.econbiz.de/10012008489