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Merging public relations with health communication in the context of university alcohol prevention

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Public relations in public administration : role and management, in a socio-political marketing context

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The growth of anti-corruption attitudes in Czech marketing communication and PR anti-corruption fight as marketing tool

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Driving employee engagement : the expanded role of internal communications

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Reputation management : the key to successful public relations and corporate communication

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rests on the premise that reputation can be measured, monitored, and managed. Organized by corporate communication units … including media relations, employee communication, government relations, and investor relations, the book provides a field … come from a wide range of professional corporate communication backgrounds"-- …