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Envisioning consumers : how videography can contribute to marketing knowledge
Belk, Russell W.; Caldwell, Marylouise; Devinney, … - In: Journal of marketing management : MM 34 (2018) 5/6, pp. 432-458
Persistent link: https://www.econbiz.de/10011934543
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Gifts and nationalism in wartime Japan
Minowa, Yuko; Belk, Russell W. - In: Journal of macromarketing : examining the interactions … 38 (2018) 3, pp. 298-314
Persistent link: https://www.econbiz.de/10011924384
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YouTube on the couch : psychoanalytic challenges in a digital age
Belk, Russell W. - In: Marketing theory 15 (2015) 1, pp. 21-24
Persistent link: https://www.econbiz.de/10011494426
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Mutuality : critique and substitute for Belk's "sharing"
Arnould, Eric J.; Rose, Alexander S. - In: Marketing theory 16 (2016) 1, pp. 75-99
Persistent link: https://www.econbiz.de/10011494986
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Accept no substitutes : a reply to Arnould and Rose
Belk, Russell W. - In: Marketing theory 16 (2016) 1, pp. 143-149
Persistent link: https://www.econbiz.de/10011495030
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Islamic Arab hospitality and multiculturalism
Sobh, Rana; Belk, Russell W.; Wilson, Jonathan A. J. - In: Marketing theory 13 (2013) 4, pp. 443-463
Persistent link: https://www.econbiz.de/10010233273
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Consumption patterns of the new elite in Zimbabwe
Belk, Russell W. (contributor) - 2000 - [Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001648665
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Consumer ethics across cultures
Belk, Russell W.; Devinney, Timothy Michael; Eckhardt, Giana - 2009
Persistent link: https://www.econbiz.de/10003785639
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Packaging as a vehicle for mythologizing the brand
Kniazeva, Maria; Belk, Russell W. - 2009
Persistent link: https://www.econbiz.de/10003785647
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Consumer culture theory
Belk, Russell W. (contributor); Sherry, John F. (contributor) - 2007
Persistent link: https://www.econbiz.de/10003486380