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The Executive's Guide to 21st Century Corporate Citizenship is a succinct handbook that provides senior managers with everything they need to understand how corporate citizenship builds reputation, delivers value to the bottom line, and mobilizes an organization's employees and customers. It...
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Discussion and ConclusionReferences; SECTION II NATIONAL CONTEXT AND REPUTATION; Does Country Really Matter? Exploring the Contextual Effect of Individual Self-construal in Reaping the Relational Benefits...; Introduction; Theory; Customer-based Corporate Reputation; Customer-level Outcomes of...
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