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Looking for my self : identity-driven attention allocation
Coleman, Nicole Verrochi; Williams, Patti - In: Journal of consumer psychology : JCP : the official … 25 (2015) 3, pp. 504-511
Persistent link: https://www.econbiz.de/10011344179
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Investigating the moderating role of sport service type and personality on audiences' emotional responses to hedonic vs. cognitive advertisement
Lim, Choong Hoon; Yi, U-yŏng; Pedersen, Paul M. - In: Journal of global scholars of marketing science : … 23 (2013) 1, pp. 55-71
Persistent link: https://www.econbiz.de/10010406124
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How the consideration of positive emotions influences persuasion : the differential effect of pride versus joy
Karsh, Noam; Eyal, Tal - In: Journal of behavioral decision making 28 (2015) 1, pp. 27-35
Persistent link: https://www.econbiz.de/10011293377
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Effects of influencer marketing on Instagram
Riedl, Joachim; Luckwald, Lisa von - 2019 - revised Feb. 2019, v5.2
Persistent link: https://www.econbiz.de/10012108679
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Friendships through the style choice of virtual stickers : young adults manage aesthetic identity and emotion on a social messaging line app
Chen, Chih Ping - In: International journal of market research 63 (2021) 2, pp. 236-250
Persistent link: https://www.econbiz.de/10012492768
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The presentation of brand personality in English-Chinese brand name translation
Cui, Ying - In: International journal of market research 61 (2019) 1, pp. 33-49
Persistent link: https://www.econbiz.de/10012171930
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Dual envy influences online shoppers' intention to purchase luxury counterfeits
Gupta, Tanvi; Lyndem, Preeti Krishnan - In: International journal of consumer studies 48 (2024) 2, pp. 1-31
Persistent link: https://www.econbiz.de/10014531688
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Do you mind if I ask you a personal question? : how AI service agents alter consumer self-disclosure
Kim, Tae Woo; Jiang, Li; Duhachek, Adam; Lee, Hyejin; … - In: Journal of service research 25 (2022) 4, pp. 649-666
Persistent link: https://www.econbiz.de/10013396030
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The relationship of types of intuition to thinking styles, beliefs, and cognitions
Dennin, Allyson; Furman, Kayla; Pretz, Jean E.; Roy, … - In: Journal of behavioral decision making 35 (2022) 5, pp. 1-18
Persistent link: https://www.econbiz.de/10013464464
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Personality, mood, or emotion? Influence of customer trait and state during the cellar door experience on sales and word-of-mouth intention : a Bayesian approach$dGenevieve d’Ament...
D'Ament, Genevieve; Nayeem, Tahmid; Saliba, Anthony J. - In: Wine Economics and Policy 13 (2024) 1, pp. 49-62
-created with staff during a cellar door experience. The influence of a participant's personality, mood, and emotion on onsite sales …
Persistent link: https://www.econbiz.de/10015057477